Fahad HJul 17, 20132 min readNeverWet Gets 30-Second TV Ad, But Product’s 5-Minute Demo Is Real Viral SensationCan a simple product demonstration outperform a slick TV commercial? You bet, in the case of Rust-Oleum’s NeverWet, the spray that...
Fahad HJul 16, 20133 min readThis Week On Vine: The Bieber Effect, Celebrating Wimbledon & Celebrity CrossoversWe’ve been keeping a secret. The fact is, each week the most popular Vines by a wide margin are coming from athletes, pop stars and...
Fahad HJul 15, 20131 min read(Steve) Jobs Filmmakers Debut New Trailer On InstagramIt had to happen soon, right? As Gizmodo is reporting, the makers of the upcoming movie, Jobs, have published a 15-second trailer on...
Fahad HJul 5, 20132 min readThis Week On Vine: Brands Celebrate The 4th Of July, FLOTUS On Vine, #HDHacks & MoreVine was all about fireworks and BBQs this week in celebration of American Independence Day on the 4th of July. Lowes kicked it off with...
Fahad HJul 3, 20132 min readBig Vine Update Includes Re-Vining, Protected Posts, Improved Camera & MoreAt least a couple of the new features could help increase visibility for both Vine users and their best videos. Today’s update includes...
Fahad HJun 28, 20132 min readThis Week On Vine: NBA, NHL, MLB, #StandWithWendy, “Scrubs” Duet & MoreThis week Vine saw a lot of dunking, batting, scrumming and serving – as sports Vines collectively dominated the leaderboards. But...
Fahad HJun 27, 20132 min readA Week After Instagram’s Video Launch, Vine Sharing Tanks On TwitterInstagram added video recording to its popular camera app, and it’s already had a dramatic impact on its main competitor: Vine sharing on...
Fahad HJun 21, 20133 min readThis Week On Vine: Father’s Day, Oreo Snack Hacks, Strawberries Prove Big For Sainsbury’s Welcome to another edition of This Week On Vine. Big this week, Father’s Day, claymation to celebrate Vine’s five-month anniversary,...
Fahad HJun 14, 20133 min readThis Week On Vine: E3 Tours, The X Factor Judges, HTC Goes Vineception & MoreWhat happened on Vine over this past week? Vine took to E3, The X Factor showed its new judges, HTC has an Inception-like Vine within a...
Fahad HJun 7, 20133 min readThis Week On Vine: Samsung’s Triple Threat, Target’s LiteBrite, Game Of Thrones ReactionThere’s been so much creativity with Vine recently that we thought we’d try a new feature here at Marketing Land, “This Week On Vine,”...
Fahad HJun 6, 20132 min readReport: YouTube Generated $350M In Mobile Revenue In Past Six MonthsAccording to data presented by Bloomberg, YouTube mobile video “ad sales” have tripled in past six months. The article says that may...
Fahad HJun 5, 20131 min readYouTube’s New One Channel Design Now Live For All Publishersnow been converted to the new “One Channel” design. This shouldn’t be a surprise, though: YouTube started teasing the new look back in...
Fahad HJun 4, 20132 min readTwitter’s Jack Dorsey Climbs The SF-Oakland Bay Bridge, Goes Crazy On Vine With TravelogueVine had a big day yesterday, being launched on Android. But now, Twitter’s short-video sharing app has gone to new heights, as Twitter...
Fahad HJun 3, 20131 min readTwitter’s Vine App Now Available On Android Devices; iOS Version Hits 13M Usersavailable for Android devices. Twitter bought and released the social video app on iOS back in January, and it’s been one of the most...
Fahad HMay 28, 20132 min readBudweiser & Neft Drove 83% Of All Alcohol-Related Social Video Ad Shares In Q1While social video shares in the alcohol industry jumped 1,593% in Q1 versus Q4 2012, just four ads drove 97% of video sharing among...
Fahad HMay 28, 20133 min readProduct Placement: The TV Ads Consumers Can’t Skip Or HopIn case you missed it, several major US television networks are suing Dish over its ad “hopping” technology that allows viewers to easily...
Fahad HMay 14, 20131 min readReport: Online Video Ads To Eclipse $4 Billion In 2013Thanks to the rise of mobile sophistication, faster Internet speeds and a more connected society online, video ad spends continue to grow...
Fahad HMay 10, 20131 min readThat YouTube “Experiment” Red Banner Was Just A Display BugLast night, some users who were conducting searches on YouTube were seeing a red banner at the top of the search results that said they...
Fahad HMay 9, 20132 min readYouTube Launches (Ad-Free) Paid Subscription ChannelsYouTube officially launched its anticipated pilot program for paid subscription channels. The program Users subscribe to the channels...
Fahad HMay 7, 20132 min readFacebook Video Ads Could Appear In Newsfeeds As Soon As JulyThe online battle for TV ad dollars continues to heat up. Yahoo, AOL, YouTube among others, and now Facebook are all aiming their sites...
