
Live Blog: Arrested Development & Netflix At Dive Into Media
Dive Into Media conference is one of the stars, Will Arnett, creator Mitch Hurwitz, producer Brian Grazer and Netflix chief content...

Report: YouTube Planning To Launch Paid Channels
According to an AdAge report this morning, YouTube is planning to launch subscription-based channels and it could happen as soon as this...

Screw The Mission Statement, Facebook Cuts Connections With Twitter’s Vine, Yandex & Voxe
Twitter’s new video toy, Vine, are learning the hard way that it doesn’t play well with Facebook. Sure, there’s a big button to connect...

Twitter Acquires Vine, Launches iOS App For Sharing 6-Second Videos
The company confirmed its Vine acquisition today, and launched the mobile video service with an iPhone/iPod Touch app. (If you want to...

Mythbusting: Video In Email
As a Creative Director, my workday often revolves around crafting and optimizing email communications for big brands. So, I’m always...

Thanks To Project Glass, Google Is Most Shared Video Brand Of 2012 [Report]
2012 Social Video Share Index. Google ranked seventh in the 2011 index, and Unruly Media credits this year’s jump to Google’s success...

YouTube Updates iOS App Adding iPad & iPhone 5 Support
The update brings the much requested iPad user interface support to the app, it also gives iPhone 5 users support as well. So it fills...

Two Helpful Add-Ons For Measuring Video Campaign Success
Even with the lean-back nature of online video, it can be a great channel for branding a product or service in the minds of relevant...

Mozilla’s Popcorn Maker Lets You Remix, Edit & Enhance Videos, All On The Web
Yesterday an exciting new ‘Popcorn’ based project was released at the Mozilla Festival. Popcorn is a video editing & hacking project from...

YouTube Launches More Original Programming Channels In Europe And Beyond
a year ago hoping to transform itself from a repository of short-form clips into a bona fide cable TV alternative with all the brand...

Google Unveils “Lightbox” Display Format, Pushes “Engagement” Metric
Google today launched a new form of expandable display ad that it calls a “Lightbox ad” — it begins as a standard display ad, but expands...

Online Video Ads Are On The Rise: How Do You Measure Success?
As we all know, advertising dollars move to where eyeballs shift, and if industry predictions are correct, an additional 30 million...

Report: Google Declines White House Request To Take Down Controversial Mohammed Video In The US
The video, titled “The Innocence of Muslims,” depicts the Prophet Mohammed as a philanderer and fraud, deeply offending followers of the...

Up Close With Google’s New YouTube App
The announcement of a new YouTube app prior to the release of iOS 6 later this month, is not unexpected. As you may know, Apple decided...

Google Shuts Down TV Ads In AdWords
But Google is quick to note that this doesn’t mean it’s giving up on video ads, just that it’s focusing on interactive forms on laptops,...

Skippable Pre-Roll Ads Come To YouTube Mobile
Skippable pre-roll AdWords for video are coming to YouTube on mobile devices. As the use of smartphones and tablets — including for video...

Facebook Back At No. 2 On ComScore Video Rankings
The July 2012 Video Metrix chart shows Facebook with a little more than 53 million unique viewers, which is about 4.5 million more than...

iOS 6 Drops YouTube App; A Boon For Google?
YouTube, along with Maps powered by Google Maps, were some of the first third-party powered Apps to be found on the iPhone, even before...

Five Companies Each Showed More Than A Billion Video Ads In June, comScore Says
The numbers come from comScore’s June 2012 Video Metrix service. Google/YouTube led the way with 1.41 billion video ads shown during the...
























