Fahad HFeb 1, 20195 min readWhy clients in-house and what agencies can (and can’t) do about itClient in-housing has always been a factor for agencies, but the availability of ad tech and martech, the rise of automation and data...
Fahad HJan 31, 20192 min readMarketing Day: Quora keyword targeting and auction insights, Google attribution, moreHere’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 31, 20193 min readAgencies say search, social spend will rise, but increases target 5 platformsSource: Marketing Land Digital Agency Survey 2019 SAN JOSE — Media spending on search and social platforms is expected to increase this...
Fahad HJan 30, 20193 min readMarketing Day: Digital agency survey results, cross-domain analytics, Reddit’s CPC adsHere’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 30, 20192 min readMeet Netflix, NPR, and The New York Times at MarTechThe New York Times, NPR, Adobe, JP Morgan Chase, Nordstrom, Netflix, and Zillow have all mastered the three pillars of martech success:...
Fahad HJan 29, 20192 min readMarketing Day: Facebook Attribution, brand safety best practices, gender stereotypes in adsHere’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 29, 20191 min read2019 Marketing TrendsThis white paper from IBM will get you started with nine of the most exciting trends developing in the world of marketing in 2019....
Fahad HJan 28, 20192 min readAre brands behind the times when it comes to gender stereotypes in ads?Though 76 percent of female and 88 percent of male marketers believe they avoid gender stereotypes when creating advertising, according...
Fahad HJan 28, 20192 min readMarketing Day: Digitally native vertical brands, multi-touch attribution, Optimove adds new featuresHere’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 24, 20191 min readMarketing Day: Facebook brand safety certification, new Salesforce Marketing Cloud analytics tools, Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 24, 20192 min readSMX West is next week – don’t miss your chance to attend!Generate leads, drive sales, and achieve your traffic goals with proven SEO and SEM tactics from 40+ search marketing experts. Attend...
Fahad HJan 23, 20193 min readMarketing Day: Qlik buys Crunch Data, Google Chrome API changes, YouTube TV expansionHere’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 23, 20191 min readChoosing a marketing automation platformIf you are a B2B marketer looking to adopt a marketing automation software platform, MarTech Today’s “B2B Marketing Automation Platforms:...
Fahad HJan 22, 20192 min readMarketing Day: The MarTech Conference, Amazon acquisition metrics, B2B digital transformationHere’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 22, 20192 min readGain expert martech strategies. Lowest rates end Saturday!How many times have you said… “I don’t have enough time to evaluate marketing technology.”“I’m not seeing results on my martech...
Fahad HJan 18, 20192 min readMarketing Day: Update on industry ID resolution, mobile ad receptivity, moreHere’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 17, 20192 min readMarketing Day: Scaling website analytics, future of agencies, marketers and IoT in 2019Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 17, 20192 min readGet proven SEO & SEM tactics – attend SMX in San Jose in 2 weeksIn 2019, A.I., voice assistants, mobile-first, video, and visual search will reshape the picture of successful search marketing. Smart...
Fahad HJan 16, 20191 min readMarketing Day: Gillette’s viral video ad, Urban Airship buys Accengage, moreHere’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Fahad HJan 16, 20193 min readGillette sparks emotions, controversy, possibly gold with ‘We Believe: The Best A Man Can Be&#Gillette has accomplished what many advertisers strive to achieve, sparking emotions with its now viral “We Believe: The Best Men Can Be”...
