
YouTube’s New Beta GIF Creator Is A Blessing For Brands
Seeing that social networks with animated GIFs are now the majority, gif creation tools have been embraced by marketers. None are easier...

Top 10 YouTube Ads In 2014: Nike Takes Top Two Spots With 171.7 Million Views
Nike won the top two spots on YouTube’s list of most watched ads in 2014, earning a combined 171.7 million views for its “Winner Stays”...

Walmart Dominates YouTube During Thanksgiving Holiday Period With 39 Million Video Views
Walmart showed everyone who was boss last weekend on social networks, online sales, and now, YouTube. Not only did the brand rank as the...

Most Shared Brands Of 2014: Activia Breaks Into The List At No. 1 On The Success Of Shakira’s
Making its debut appearance at No. 1, Activia has been named the most shared brand of 2014 on the success of its Shakira “La La La”...

UK Ad Watchdog Says Oreo & YouTube Stars Violated Disclosure Standards
The practice of paying online influencers to promote products got a warning today when an advertising watchdog agency in the United...

Top 20 Most Shared Video Ads Of 2014: World Cup Dominates List With Help From Shakira
Ranking 2014’s most popular video ads by social shares versus views, video metrics firm Unruly proved the World Cup was this year’s big...

Yahoo Integrates Access To Flurry’s In-App Video Inventory
Yahoo announced today that it is integrating Flurry’s in-app video inventory into its ad platforms. Yahoo acquired Flurry in July for its...

Report: Nearly 60% Of Video Shares Worldwide Occur On Facebook
Taking a look at how the whole world shares video, video metrics company Unruly discovered a large majority of videos shares are...

YouTube Music Key: Will A New Music Subscription Service Quiet Piracy Complaints?
YouTube has long been one of the primary ways consumers discover and listen to music, and Google took a big step toward making that even...

What’s Everybody Watching? Google Trends Now Showing Top 200 YouTube Videos
Curious what the most popular videos on YouTube are? Google Trends is now answering that question by tracking the top 200 trending...

Yahoo Buys Video Platform BrightRoll For $640 Million In Cash
Now we know what Yahoo is doing with its Alibaba “mad money.” As previously rumored, Yahoo has announced the acquisition of programmatic...

YouTube’s Top 10 October Ads: Hobbit-Themed Air New Zealand Ad Ranks No. 1 With 11.6 Million V
October’s top ads on YouTube reinforce what the Internet taught us long ago: people love cat videos. With kittens as the stars of the No....

Wojcicki Says 50% Of YouTube’s Traffic Now Coming From Mobile Phones & Tablets
Bloomua / Shutterstock.com During this week’s Code/Mobile Conference in Half Moon Bay, California, YouTube CEO Susan Wojcicki confirmed...

Adobe, Nielsen Partner On Digital Content Ratings
Adobe and Nielsen have announced they’re teaming up to measure content consumption — including online television and digital video —...

Is Facebook The New YouTube For Brands? More Marketers Opting Out Of Google’s Video Platform
Social media analytics provider Socialbakers claims Facebook is quickly becoming the new YouTube for brands. According to a recent study...

Top 10 Movie Trailers On YouTube: The Hobbit & The Hunger Games Set To Be Season’s Top Bl
With a December 17 release date, “The Hobbit: The Battle of the Five Armies” is set to be a box office hit if you’re going by the most...

Facebook, Helped By Autoplay, Passes YouTube For Desktop Video Views For First Time
In an interview with Beet.tv, comScore’s co-founder and executive chairman Emeritus Gian Fulgoni said that Facebook passed YouTube for...

Getting Online Video Ads Right!
More advertisers are taking advantage of video advertising opportunities. According to the IAB Internet Advertising Revenue Report for...

YouTube’s Top 10 September Ads: Samsung Continues Strong Showing, Kmart Sneaks Up To Holiday S
Samsung’s strong video advertising year continued in September, as it again claimed two spots in YouTube’s top 10 list of most watched...