In an effort timed to coincide with the FIFA Women’s World Cup tournament, LED light brand Cree has teamed with U.S. Women’s Soccer Team...

In an effort timed to coincide with the FIFA Women’s World Cup tournament, LED light brand Cree has teamed with U.S. Women’s Soccer Team...

This isn’t the first time the tweeting bird analogy has been applied to a Twitter-based brand promotion, but the purpose behind this...

This isn’t the first time the tweeting bird analogy has been applied to a Twitter-based brand promotion, but the purpose behind this...

In an attempt to find which of the world’s biggest brands have a CMO presence on the social network, we researched Interbrand’s Top 100...

In an attempt to find which of the world’s biggest brands have a CMO presence on the social network, we researched Interbrand’s Top 100...

To hype its coverage of the Stanley Cup playoffs, NBC Sports Network, with help from Stun Creative, orchestrated a faux focus group for...

To hype its coverage of the Stanley Cup playoffs, NBC Sports Network, with help from Stun Creative, orchestrated a faux focus group for...

Let’s just say Caitlyn Jenner’s introduction to Twitter was Olympian. Jenner launched a new Twitter account today at the same time Vanity...

Let’s just say Caitlyn Jenner’s introduction to Twitter was Olympian. Jenner launched a new Twitter account today at the same time Vanity...

What television shows resonated most with Twitter fans this season? The usual tentpole suspects, according to data released today by...

What television shows resonated most with Twitter fans this season? The usual tentpole suspects, according to data released today by...

Twitter today announced a rebranding of its how-to-use-Twitter-for-marketing program. Now called the Twitter Official Partner Program, it...

Twitter today announced a rebranding of its how-to-use-Twitter-for-marketing program. Now called the Twitter Official Partner Program, it...

European homecare brand Spontex, with help from Fred & Farid, has launched a French Twitter account — @SpontexFrance — that is being...

European homecare brand Spontex, with help from Fred & Farid, has launched a French Twitter account — @SpontexFrance — that is being...

Twitter is making it easier for advertisers to tap into Amplify, its video clip focused ad product. Amplify is a two-year-old product...

Twitter is making it easier for advertisers to tap into Amplify, its video clip focused ad product. Amplify is a two-year-old product...

Working with Hispanic-focused agency Grupo Gallegos, the California Milk Processor Board has launched a bilingual Facebook contest called...

Working with Hispanic-focused agency Grupo Gallegos, the California Milk Processor Board has launched a bilingual Facebook contest called...