Fahad HMay 14, 20181 min readGoogle issues updated GDPR guidance to publishers on how to gain consent from usersCookieChoices, to include new tips and suggestions to advertisers and publishers in advance of the May 25 deadline for enforcement of the...
Fahad HMay 14, 20181 min readGoogle to stop media buyers from using DoubleClick IDs, keeping measurement & attribution withimultiple sources reported in the past week. Marketers use the IDs to pull cross-platform measurement data from Google’s DoubleClick...
Fahad HMay 10, 20181 min readAs GDPR approaches, marketers are moving away from their reliance on third-party dataGDPR) soon to be in full force, marketers are looking to move away from their reliance on third-party data. GDPR is a set of sweeping...
Fahad HMay 7, 20181 min readGoogle rolls out new ID requirements for US political adsblog post on Thursday. The post was attributed to Kent Walker, a Google senior vice president. Google said it will now require political...
Fahad HMay 1, 20181 min readFour publisher groups to Google: Your GDPR proposal ‘severely falls short’In March, Google issued some indications of how it intends to comply with the EU’s General Data Protection Regulation (GDPR), going into...
Fahad HApr 25, 20181 min readTwitter updates TOS and privacy policy to comply with GDPRThe post, titled “Continuing Our Commitments to Privacy & Transparency,” comes in advance of the May 25, 2018, deadline for complying...
Fahad HApr 25, 20181 min readSegment employs its hub position to implement GDPR deletion or suppression requestsSegment acts as a universal API, connecting more than 200 marketing and analytical tools to its client companies so they don’t need to do...
Fahad HApr 23, 20181 min readWFA to brands: Go beyond GDPR for online data transparencymanifesto calling for brands to put their customers first when processing data. The global group issued its plea today, a little over a...
Fahad HApr 20, 20181 min readFacebook to change terms of service for members outside Europe ahead of GDPRThe move, reported by Reuters today, comes as the EU prepares to begin enforcing the General Data Protection Regulation (GDPR) next...
Fahad HApr 20, 20181 min readMarTech Today’s GDPR guide for marketers is now availableGDPR) draws near, you may find yourself wondering what a European Union (EU) law has to do with you. The short answer is: everything....
Fahad HApr 18, 20181 min readTech companies organize two efforts to support personal data management — both called Open GDPThe upcoming General Data Protection Regulation (GDPR) is beginning to remake the landscape for marketing and advertising by encouraging...
Fahad HApr 17, 20182 min readSenators introduce privacy ‘bill of rights’ to protect consumer dataEarlier this month, US Senators Edward J. Markey (D-Mass.) and Richard Blumenthal (D-Conn.) introduced a privacy “bill of rights” to...
Fahad HApr 17, 20181 min readHere are some more misconceptions about GDPRThere is one thing we know for certain that the upcoming General Data Protection Regulation (GDPR) is creating: misconceptions. It’s hard...
Fahad HApr 17, 20181 min readMore companies announce GDPR compliance efforts as the deadline for enforcement loomsGDPR) — a sweeping set of European Union (EU) rules that govern the handling of EU citizens’ data — goes into effect, we’re seeing a...
Fahad HApr 12, 20182 min readYouTube to stop supporting third-party ad serving in EU in May, citing GDPRYouTube is closing off access to third-party ad serving and pixel tracking globally, just ahead of the date when the European Union’s...
Fahad HApr 9, 20181 min readHow Salesforce and Demandbase are handling GDPR for B2BTo get a sense of how B2B-oriented companies are responding to the upcoming General Data Protection Regulation (GDPR), we checked in with...
Fahad HApr 6, 20185 min readWhat’s the future of consumer data now that Facebook is pulling back?We’ve been seeing a lot of discussion in the news about Facebook, data and privacy following the social media company’s disclosure of the...
Fahad HApr 5, 20181 min read9 steps you can take now to get prepared for GDPRGDPR), time is running out. When the sweeping European Union (EU) legislation goes into effect on May 25, entities that process the data...
Fahad HApr 4, 20182 min readFacebook CEO Mark Zuckerberg will testify before Congress next weekannounced Wednesday. Zuckerberg will face the committee on April 11. It’s the first of three potential hearings where he could face...
Fahad HApr 4, 20182 min readFacebook CEO Mark Zuckerberg says the company does not plan to apply GDPR globallysaid Tuesday that Facebook had no immediate plans to apply all of the General Data Protection Regulation (GDPR) globally, according to a...
