Google issues updated GDPR guidance to publishers on how to gain consent from users
CookieChoices, to include new tips and suggestions to advertisers and publishers in advance of the May 25 deadline for enforcement of the...
top of page
Search
Google to stop media buyers from using DoubleClick IDs, keeping measurement & attribution withi
multiple sources reported in the past week. Marketers use the IDs to pull cross-platform measurement data from Google’s DoubleClick...
As GDPR approaches, marketers are moving away from their reliance on third-party data
GDPR) soon to be in full force, marketers are looking to move away from their reliance on third-party data. GDPR is a set of sweeping...
Google rolls out new ID requirements for US political ads
blog post on Thursday. The post was attributed to Kent Walker, a Google senior vice president. Google said it will now require political...
Four publisher groups to Google: Your GDPR proposal ‘severely falls short’
In March, Google issued some indications of how it intends to comply with the EU’s General Data Protection Regulation (GDPR), going into...
Twitter updates TOS and privacy policy to comply with GDPR
The post, titled “Continuing Our Commitments to Privacy & Transparency,” comes in advance of the May 25, 2018, deadline for complying...
Segment employs its hub position to implement GDPR deletion or suppression requests
Segment acts as a universal API, connecting more than 200 marketing and analytical tools to its client companies so they don’t need to do...
WFA to brands: Go beyond GDPR for online data transparency
manifesto calling for brands to put their customers first when processing data. The global group issued its plea today, a little over a...
Facebook to change terms of service for members outside Europe ahead of GDPR
The move, reported by Reuters today, comes as the EU prepares to begin enforcing the General Data Protection Regulation (GDPR) next...
MarTech Today’s GDPR guide for marketers is now available
GDPR) draws near, you may find yourself wondering what a European Union (EU) law has to do with you. The short answer is: everything....
Tech companies organize two efforts to support personal data management — both called Open GDP
The upcoming General Data Protection Regulation (GDPR) is beginning to remake the landscape for marketing and advertising by encouraging...
Senators introduce privacy ‘bill of rights’ to protect consumer data
Earlier this month, US Senators Edward J. Markey (D-Mass.) and Richard Blumenthal (D-Conn.) introduced a privacy “bill of rights” to...
Here are some more misconceptions about GDPR
There is one thing we know for certain that the upcoming General Data Protection Regulation (GDPR) is creating: misconceptions. It’s hard...
More companies announce GDPR compliance efforts as the deadline for enforcement looms
GDPR) — a sweeping set of European Union (EU) rules that govern the handling of EU citizens’ data — goes into effect, we’re seeing a...
YouTube to stop supporting third-party ad serving in EU in May, citing GDPR
YouTube is closing off access to third-party ad serving and pixel tracking globally, just ahead of the date when the European Union’s...
How Salesforce and Demandbase are handling GDPR for B2B
To get a sense of how B2B-oriented companies are responding to the upcoming General Data Protection Regulation (GDPR), we checked in with...
What’s the future of consumer data now that Facebook is pulling back?
We’ve been seeing a lot of discussion in the news about Facebook, data and privacy following the social media company’s disclosure of the...
9 steps you can take now to get prepared for GDPR
GDPR), time is running out. When the sweeping European Union (EU) legislation goes into effect on May 25, entities that process the data...
Facebook CEO Mark Zuckerberg will testify before Congress next week
announced Wednesday. Zuckerberg will face the committee on April 11. It’s the first of three potential hearings where he could face...
Facebook CEO Mark Zuckerberg says the company does not plan to apply GDPR globally
said Tuesday that Facebook had no immediate plans to apply all of the General Data Protection Regulation (GDPR) globally, according to a...
bottom of page