
How Brands & Agencies Are Ramping Up To Score The Next Super Bowl Touchdown On Social Media
The lights going out during halftime of the 2013 Super Bowl was unexpected, but even more surprising was how one quickly composed tweet...

Game On: The 2015 Marketing Land #Hashtag Bowl Is Coming Soon
Super Bowl advertising season is underway, and Marketing Land is back with the fourth annual #Hashtag Bowl — our look at how advertisers...

How To Get Google To Show Your Facebook, Twitter & Other Social Accounts In Its Knowledge Graph
Bloomua / Shutterstock.com As our sister site, Search Engine Land, reported today, Google has started displaying social media accounts...

Twitter Wooing App Developers With World Outreach Tour
Twitter took another step in its efforts to rekindle an often frosty relationship with mobile app developers today, announcing a world...

Facebook To Launch “Work”, The Social Solution For Company Communication
We first learned about this project this back in November with the nickname “Facebook@Work” and the goal of creating a work-friendly...

LinkedIn To Launch Intra-Company Tools To Help Unify The Workplace
LinkedIn has been under a barrage of changes lately, a new homepage, to improved search and better analytics. Next up? Collaborative...

Survey: 70% Of Marketers Plan To Boost Social Spending In 2015
A large majority of marketers plan to increase their spending on social media marketing — both paid and organic — in 2015, according to a...

Brands Cozy Up To College Football Audience, But Bob Newhart Has The Winning Tweet
It wasn’t quite a Super Bowl, or even a super night of witty real-time marketing but college football’s national championship game Monday...

Report: Twitter Planning New Home Page For Logged-Out Visitors
Twitter plans to offer logged-out visitors a new home page, according to a story in AdAge today. The company showed off demos of the page...

Twitter To Expand Ads To Publishers & Apps, Will Also Begin Auto-Playing Video
In a pitch to media buyers at this year’s Consumer Electronics Show, Twitter caught the attention of folks with a variety of improvements...

Facebook’s Mark Zuckerberg Will Hold Public Q&A In Colombia Next Week
Facebook CEO Mark Zuckerberg said today that his next public Q&A session will be held Jan. 14 in Bogota, Colombia. Zuckerberg, who will...

Pew Survey: Facebook U.S. User Growth Flat, But More Engaged Than Ever
Bloomua / Shutterstock.com Americans’ use of social media is surging, but the results are mixed for the reigning king of the industry...

Google Narrows Facebook’s Social Login Lead In Janrain’s Q4 Report
Google cut into Facebook’s lead in the social login market in the fourth quarter of 2014, according to data released Thursday by online...

A Proposal To Unmask Hate On Twitter, Without Abandoning Anonymity
With any marketing medium, there’s a certain amount of pollution that can create a toxic environment unsuitable for brand activity. With...

Facebook Shares More Evidence That Facebook Video Is Really Big
By now, there’s no doubt that Facebook is a major player in the online video world. Every day, Facebook users watch more than a billion...

Live Blog: Facebook, Google & Pinterest Talk Audience Engagement At CES
It’s rare you see a panel with Facebook, Google and Pinterest on it — but that’s what we’ve got with a session today at CES about...

Twitter Returns Bing Translator To TweetDeck
Twitter’s on-again-off-again relationship with Bing Translator is on again. The company recently returned the feature to TweetDeck,...

Live Blog: The CES Panel On Twitter, Media & Entertainment
TV, movies, music, news events — you name it, plenty of people will be tweeting about it. So how should media and entertainment companies...

Meet The New Twitter Analytics Tools (From Twitter!)
Twitter caused quite the stir a few months back when it opened up its analytics dashboard to all users. For hardcore tweeters, Twitter...
























