
Pinterest Is Now Pushing Promoted Pins Into Users’ Home Feeds
Pinterest is finally stepping on the advertising accelerator. The company announced today that it has started pushing Promoted Pins into...

From Speculation To Actual Sales, Facebook Debuts Conversion Lift Measurement
Despite increasing evidence of Facebook’s value to marketers, the company continues face questions about the ROI of its ads. A tool...

With A Mobile Surge, Facebook Extends Dominance In Social Logins
Fueled by a giant leap in mobile, Facebook pushed to a four-year-high in the share of the social login market, according to a report...

Twitter Will Now Let You Shoot & Upload Video From Your Mobile Device
Twitter is finally ready for its video close-up. Today the company announced the roll out of a native video product that will give mobile...

‘Twas Not Lizards Nor Blizzards That Took Facebook Down
In the midst of the Juno ‘Blizzard’ last night both Facebook and Instagram both went down for about an hour. The hacking group the Lizard...

Facebook & Instagram Went Down For An Hour Overnight
Facebook and Instagram are currently down this evening, with users worldwide unable to access the network both from the web and mobile...

Snapchat Launches “Discover,” Presents Stories From Advertisers To View
360b / Shutterstock.com As expected, Snapchat has launched a new “Discover” area that features advertisers presenting stories that can be...

Facebook Drives Nearly One-Fourth Of All Referral Traffic
Looks like the big kid on the block is getting stronger. Facebook, the overwhelming leader in social referral traffic, surged during the...

Google +Post Ads Gain Polls & Related Posts, Still Aren’t Worth It
It’s been just over two years since Google released +Post Ads that tie brand content on Google+ into interactive ads. For just over two...

Pinterest Continues Its Manhunt, Touts Growth Among U.S. Males
Pinterest is still looking for a few more good men. The social bookmarking site has a hammerlock on women — Pew Research found that 42%...

Zombies Dead Ahead! (It’s Cool, Though — You WANT These Zombies.)
Let me set the scene for you. I’m in a bar, having a drink. I spot a lovely woman across the bar. I walk up to her and whisper, “You...

Twitter Officially Rolls Out Bing Translation
Twitter has taken the wraps off its long-running experiment with Bing Translator, announcing today that it will now offer translations of...

Four Of The Top Six Social Networks Are Actually Chat Apps
Social media networks are still growing rapidly worldwide, but much of that growth is being fueled by messaging apps instead of the usual...

Why Engagement DOES Matter As A Social Media Metric
In the world of social media marketing metrics, the doctors are giving out new diagnoses — and the news isn’t good for some of the...

Twitter Adds “While You Were Away” Feature To Highlight Important Tweets
Twitter took another step away from a purely reverse chronological timeline today, announcing a Recap feature that will show users...

Pinterest Acquires Product Recommendation Startup To Improve Ad Targeting
In a move that should improve its ad targeting ability, Pinterest today announced that it has acquired Kosei, a Palo Alto-based marketing...

Facebook Adds Super Bowl Ad Targeting Segment
Marketers using Facebook for their 2015 Super Bowl campaigns have a new weapon in their arsenal. Facebook announced today a “Big Game”...

Social Media Is The Least Popular Channel For Customer Service [Survey]
Bloomua / Shutterstock.com Each time the calendar starts anew, it seems that we hear that it is finally the time that social media will...

To Help Dial In Global Efforts Twitter Picks Up ZipDial
The social media experience varies greatly based on region. Twitter has made significant strides to globalize and a new acquisition of...
























