For over a decade, Brand Networks has offered a platform that provided its own tools for advertising on the major social networks. This...

And besides their armchair quarterback comments and their cheers and jeers during fumbles, stumbles and interceptions, Super Bowl fans...

TechCrunch reported today. The new Full-Archive Search is the latest API to provide increasingly broader access to archives since Twitter...

Or perhaps worse, a referral program is built, fails to deliver and is then neglected and marked down as a failed endeavor. In these...

Even as a handful of internet companies are consolidating their control over online advertising and commerce, they confront a moment of...

Browser wars are so last century. In a few weeks, we could see the next phase of the Messaging Wars. That’s when Sprint is expected to...

A multinational startup is planning on using blockchain-generated crytocurrency to pay its influencers — and to let its influencers pay...

Social media monitoring firm Brandwatch is boosting its content marketing and influencer intelligence with the announcement this week...

User-generated content — including reviews — has become one of the most important ways that buyers get feedback about products from other...

programmatic maturity are everywhere, no longer just in aggregate spend figures. We see it as more and more brands buy into the...

3.25 billion photos a day on the world’s biggest social platforms, including Facebook, Instagram and Snapchat. In 2012, that number was...

Whenever a new medium has emerged, certain people have always risen above the masses with uniquely suited methods and ideas to get the...

The civilized bot has arrived. As bot makers begin to differentiate their wares, customer communications platform Intercom is out this...

Images have become central to social conversations, and social intelligence platform Crimson Hexagon has boosted its image analysis to...

Linqia is out this week with a new version of its platform that it says offers the first predictive analysis of influencers’ performance....

ever-changing user preferences and platform features. All of this can make automation (the idea of “set it and forget it”) feel like a...

Last week, Sprout Social announced a do-it-yourself bot creation platform for Twitter. This week, Snaps has released its self-service...

Finding the right social media management software is a complicated process. How do you decide which one is right for your organization?...

GDPR is coming. And, this week, identity management provider Janrain is launching one of the first solutions for brands to manage...

Identity management provider Janrain has announced what it says is the first anti-fraud, phone number-based detection built into this...