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Considering a social media management platform? We compare 18 leading vendors

Writer's picture: Fahad HFahad H

With hundreds or even thousands of social media accounts to manage and millions of social conversations to monitor, social media marketing has become increasingly complicated and time-consuming. Automating social media marketing with an ESMMS platform can improve efficiency, compliance, and productivity.

Finding the right social media management software is a complicated process. How do you decide which one is right for your organization?

MarTech Today’s “Enterprise Social Media Management Software: A Marketer’s Guide” provides a framework for deciding if you need and social media management software, details the capabilities of the leading platforms, and compares offerings from leading vendors.

In this guide you will learn:

  1. Who the key players are in the market

  2. What you should look for in a social media management software solution

  3. How recent social media and marketing trends are impacting this market

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