top of page
Writer's pictureFahad H

Marketing Day: Dominant digital Super Bowl brands, What’s next for display?

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. Conventional marketing wisdom is history Feb 4, 2019 by Scott Brinker When it comes to delivering exceptional experiences, maximizing ROI, and achieving company goals, conventional marketing wisdom is history. Success today depends on how you connect your strategy and organization to your marketing technology stack, all while checking assumptions, challenging organizational dogma, and letting go of outdated beliefs.

  2. Which Super Bowl advertisers won the digital game? Verizon, Bud Light, Pepsi Feb 4, 2019 by Amy Gesenhues A look at how the top Super Bowl brands performed across digital channels during the big game.

  3. Google Display ads have evolved: What’s next for display? Feb 4, 2019 by Brad Bender After 15 years of the classic image ad, here are three new ways to drive growth.

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

  1. Why clients in-house and what agencies can (and can’t) do about it Feb 1, 2019 by Amy Gesenhues Clients moving services in-house isn’t a new challenge, but our survey found it tops the list of digital agency concerns.

Online Marketing News From Around The Web:

1 view0 comments

Comments


bottom of page