
When You Rank High Organically But Not Locally (Case Study)
I always enjoy solving Local SEO puzzles, but there’s one that has baffled me for the last couple of years. I’ve had many other...

How To Uncover SEO Content Marketing Ideas With Google Search Analytics
When Google first launched Webmaster Tools (now known as Google Search Console), I was more than skeptical of its value. I had a hard...

Surviving Google’s New Policy Against Interstitial Ads
Google has spoken — and an important part of the mobile web will never be the same. At least that’s the theory, and certainly the search...

Is Google’s Search Market Share Actually Dropping?
Last year, I conducted a comprehensive survey to discover the search engine preferences of internet users and learn who truly dominates...

3 Google Patents You Need To Know About In 2016
It’s frustrating, isn’t it? When Google suddenly changes something, and you had no idea it was going to happen. That’s where all the...

SEO For Featured Snippets Leads To Big Gains
Note: This piece with co-authored by Cheryl Jones. The way customers search has changed dramatically, particularly in recent years, with...

Use Google’s Search Console API & Pivot Tables To Supercharge Your Long-Tail SEO
Google’s recent changes to their Search Console API have allowed for interesting data analysis via Impressions and Clicks data....

How To Prep For The Pending Penguin Update & Ensure You’re Penalty Free In 2016
Gary Illyes, Webmaster Trends Analyst at Google, confirmed on Twitter that we’ll be graced with the next Penguin update before the end of...

Can You Now Trust Google To Crawl Ajax Sites?
Web designers and engineers love Ajax for building Single Page Applications (SPA) with popular frameworks like Angular and React. Pure...

Google’s Efforts To Monetize Mobile Pay Off, But Sites See A Hit To Organic Visits
Google has made some of the biggest changes we’ve ever seen to the way it serves mobile ads over the past four months, helping to drive...

Live Blog: Machine Learning Day At Google
Google’s big on machine learning these days, including the recently revealed RankBrain artificial intelligence system that’s helping...

RankBrain: How Google Is Using Artificial Intelligence To Rank Web Pages
RankBrain isn’t replacing the current Google Algorithm (currently nicknamed Hummingbird), but instead RankBrain is one of the “hundreds”...

Google To Let Advertisers Upload And Target Email Lists In AdWords With Customer Match
Google is making its move to bring first-party data to search results — and YouTube and Gmail. The new product, called Customer Match,...

Google Declares War On App Install Problem It Helped Create
Today, Google announced a change where publishers who aggressively promote their apps to mobile visitors might face a ranking penalty....

Study Claims Google Is Delivering “Degraded” Search Results, Adding Steam To EU Antitrus
In a study sponsored by Yelp – one of the companies listed as a complainant in the EU antitrust case against Google, former FTC advisor...

France Wants Google To Target French Citizens Worldwide & Censor Their Search Results
The clock is ticking for Google to comply with a demand by the French privacy regulator CNIL to implement Right To Be Forgotten...

How The Myth Of Google Censorship Was Busted By The EU & Canada
For over a decade, Google has successfully convinced various governments that it is censoring its search results when it actually wasn’t....

Report: Google Had $12 Billion In Mobile Search Revenue, 75 Percent From iOS
Yesterday the New York Times writer Farhad Manjoo exposed part of a Goldman Sachs report about Google in which the firm estimated that...

Google: Apple Search Deal Not Yet Up For Renewal, Is “Important” To The Business
Many expected that by now Apple would either have renewed its search deal with Google or gone with another partner. But Google said today...
























