
Unmetric Launches “Sense,” A Mobile App To Track Competitors On Social Media
Want to keep an eye on your competition’s social media activity? And need to do it while you are away from your desk? Unmetric can help...

Facebook Launches Periscope Rival, But Only For Celebrities
Considering the splash made by Meerkat and Periscope this spring, it seemed like only a matter of time before Facebook dipped into the...

Facebook Gives Pages The Ability To Respond To Comments Privately
Facebook Pages are getting a big customer service update. Facebook announced today that businesses will soon be able to respond to...

Twitter Introduces Bulk Editing Tool For Managing Ad Campaigns
Twitter today introduced a new feature to help advertisers manage multiple campaigns. Called ads editor, the tool enables users to create...

Facebook Dumps Plan To Cut Off Device-Level Data After Advertiser Revolt
Facebook has reversed a plan to cut off device-level data collection for mobile app advertising campaigns after a revolt by game...

Hootsuite Is Rolling Out New Instagram Integration, Including Scheduling Workaround
Instagram has never been the easiest social media network for marketers to manage. Designed from the outset as a mobile platform, its...

Salesforce Marketing Cloud Announces A Slew Of New Instagram Marketing Tools
As one of the fastest growing social networks, Instagram can’t be ignored. Today Salesforce has added significant tools to help marketers...

Twitter Rolls Out A News Tab Experiment For App Users
Many US Twitter users will see new options within their Twitter app. According to BuzzFeed, a “News” tab is being tested to help...

Facebook Lessens News Feed Impact Of “Hide” Button Clicks By Active Hiders
Twin Design / Shutterstock.com Facebook has recently clarified a change in the way that the “hide” feature works and how it may affect...

Falcon Social Is Latest To Offer Facebook Topic Data Access
Add another social media management platform to the list of Facebook topic data providers. Today Falcon Social announced that it has...

Synthesio Partners With DataSift To Offer Facebook Topic Data
Social intelligence platform Synthesio announced today that it has partnered with DataSift to offer access to Facebook topic data. Topic...

Google+ Isn’t Dead, Will Continue As “Connection” Platform, Says Google
No, Google+ isn’t dead. It’s just killing off its most annoying feature. That would be the requirement for people to use their Google+...

Google Drops The Google+ Requirement For Products, Starts Today With YouTube
It was just under two years ago when the injection of Google+ into YouTube comments caused quite a controversy. This change required the...

Twitter Makes Its Case To Be A Major Video Player At VidCon
Twitter’s head of TV and video Baljeet Singh talks with AdAge’s Tim Peterson at VidCon in Anaheim. Until recently, video on Twitter was...

Twitter’s Event Targeting Helps Marketers Zero In On Live Audiences
Twitter, long the leading social network for real-time marketing, is pushing its advantage. Today the company introduced event targeting,...

Localytics Boosts Mobile App Analytics With Twitter Partnership
Localytics, the Boston-based mobile app analytics and engagement firm, announced today that it has joined Twitter’s Official Partner...

This Quarter In Facebook: Engagement Rates Up As Costs Come Down
Confidently taking stock of the Facebook environment and appropriately rolling out tactics to best meet strategic goals is an ongoing...

How To Capitalize On Social’s Multi-Platform Benefits
Quka / Shutterstock.com The way consumers and brands use social media is changing. Consumers are engaging more than ever on social, and...

Google+ Photos Drops The +, Transitioning Users To Google Photos On August 1st
One of the more captivating features released during Google’s I/O event in May was Google Photos. The service that includes face...
























