There is one thing we know for certain that the upcoming General Data Protection Regulation (GDPR) is creating: misconceptions. It’s hard...

If you value facts, democracy or markets geared around supply-and-demand, you may want to sit down. Relatively inexpensive tools have...

A variety of blockchain startups, such as the Lichtenstein-based DigitalBits Project, are looking to employ the protocol’s tokens to...

I’m going to let you in on a secret: Marketers are human, too. Don’t tell anyone I told you. Because marketers are human, we understand...

But as the market matured and his company was acquired, and then was acquired again, he realized that the heady days of constant...

6sense, which helps marketers generate and manage B2B leads and accounts, announced earlier this week it has completed the purchase of...

A free interactive augmented reality app is helping to promote a new IMAX family documentary about pandas. The IMAX film, appropriately...

Sendwithus announced on Tuesday the launch of Dyspatch, an enterprise-level, cloud-based and GDPR-compliant email content management...

As the digital world continues to shape and consume the physical world, the scope of digital transformation within businesses keeps...

Taboola is out this week with an Apple News competitor — but for Android devices. The content discovery service is announcing a...

Adobe offered a deluge of announcements about its Experience Cloud last week at its annual Summit in Las Vegas. Perhaps the most...

Whatever other benefits the upcoming General Data Protection Regulation (GDPR) will accomplish, we know it won’t reduce the number of...

more and more well-known traditional brands shutting their doors. There’s no shortage of thoughts as to why this is happening (retail...

Artificial intelligence is being employed by many chatbots, but Helpshift is now out with what it says is the first AI specifically built...

the power of location data to drive business decisions and outcomes that create better user experiences and financial results. In fact,...

The more I’ve had the opportunity to explore this concept of the martech mindset, the more I’ve realized how important it is that we...

ABM is growing up. It’s gone from a buzzword B2B marketers couldn’t quite make sense of to a strategy that’s becoming more and more...

Watson Assistant integrated by Harman into a car’s digital dashboard Among intelligent agents, there is now another new best friend:...

All those points and rewards that consumers have accrued with credit cards, air miles programs and coffee shop purchases might become...

Undoubtedly, you don’t need any new acronyms in your life. Even a short one like XR. XR stands for Extended Reality, and it’s being used...