LinkedIn Reports Solid Q4 Earnings, But Stock Falls On 2016 Guidance
LinkedIn reported a strong fourth quarter of 2015 on Thursday, but its stock tumbled after the company told Wall Street to expect lower...
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Marketing Day: Email Marketing Report, Mobile Ad Fraud & Super Bowl Social Buzz
From Marketing Land: Report: Almost Half Of Email Marketers Send Everyone The Same Email Feb 4, 2016 by Barry Levine Detailed study from...
Squarespace Super Bowl 50 Campaign Stars Comedians Key & Peele Bringing The #RealTalk
Squarespace Super Bowl spot Squarespace is bringing Keegan-Michael Key and Jordan Peele of Comedy Central’s “Key & Peele” to Super Bowl...
Marketing Day: Instagram’s 60-Second Ads, Google’s Search Chief Leaves & Budweiser&
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
What’s Next, As Google’s Head Of Search Leaves & Its Machine Learning Chief Takes O
Amit Singhal, Google’s departing head of search After 15 years, the head of Google Search — Amit Singhal — has announced he’s leaving...
Budweiser Super Bowl Campaign Takes New Direction With PSA Combating Drunk Driving
Last year, Budweiser won the online Super Bowl game with its “Lost Dog” spot, generating more than seven million views and 300,000 social...
EU-US Privacy Shield Announced To Replace Safe Harbor Privacy Deal
A few months ago, the US-EU Safe Harbor deal became invalid, and data privacy for US companies hosting data for EU customers got a lot...
Yahoo Revenues Off 15 Percent, CEO Mayer Announces Restructuring Plan
Yahoo announced Q4 and full-year revenues. While earnings per share were in line with expectations, revenues (ex-TAC) were down 15...
Marketing Day: Local Link Building Tips, SMB Marketing Survey & Google Earnings
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Hyundai Super Bowl Campaign Brings Two Kinds Of Cute With Talking Bears & Ryan Reynolds
2017 Elantra Sedan After releasing its first set of teaser ads last week, Hyundai has shared two of its four official Super Bowl spots,...
What Marketers Can Learn From David Bowie
chrisdorney / Shutterstock.com The news came over the radio early on a Monday morning last month. David Bowie had died after an 18-month...
Google Revenues Beat Expectations With $21.3B In Q4 And $75B In 2015
Google parent Alphabet just released fourth quarter and full year earnings. The company surprised analysts and beat their consensus...
Marketing Day: Heinz Super Bowl Ad, Telenor Acquires Tapad & Facebook News Feed Updates
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
NFL Teases Its Own Super Bowl 50 Ad With Launch Of “Super Bowl Babies Choir” Video
National Football League Seattle Seahawks Babies As part of its “Football is Family” campaign, the NFL will be tooting its own horn and...
Heinz “Wiener Stampede” Super Bowl Ad Launches Brand’s #MeetTheKetchups Campaign
Launching the brand’s #MeetTheKetchups campaign, Heinz’s spot combines the humor of its ketchup and mustard characters with the feel-good...
Marketing Day: New Snapchat Feature, Google’s AMP Gets Analytics & Microsoft’s Earn
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
7 Traits That Will Make You A Great Digital Marketer
It’s hard to believe, but as of this month, I’ve been the owner of an SEO and online marketing agency for 10 short, yet very long years....
Amazon Reports Its Best Quarterly Profit Ever, But Q4 Earnings Fall Short Of Expectations
Amazon shares are down more than 13 percent in after-hours trading thanks to a Q4 (i.e., the holiday quarter) earnings report that fell...
Microsoft’s $25.7 Billion In Quarterly Revenue & $0.78 EPS Beat, Shares Up
Microsoft this afternoon announced non-GAAP holiday quarterly revenue of $25.7 billion, net income of $6.3 billion and $0.78 EPS. These...
Marketing Day: ScribbleLive Buys Visually, Account Based Marketing & Facebook’s Earnings
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
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