Channel: CMO Zone 11/222

Nov 1, 20182 min read

Marketing Day: Email innovation, Pinterest’s new ad unit, Facebook Pixel updates

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Nov 1, 20181 min read

Digital work crisis — take the survey…

MarTech Today and Workfront are conducting a survey to measure the level of what we’re calling the “Digital Work Crisis.” We’re asking...

Fahad H

Oct 31, 20182 min read

Marketing Day: Video ads, Snap exec team and Chatbot guidelines

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 31, 20182 min read

Snap executive team gets two new chiefs: a chief business officer and chief strategy officer

Snap CEO Evan Spiegel announced two new chief executives in an email to employees on October 24. Jeremi Gorman has been hired to serve as...

Fahad H

Oct 30, 20182 min read

Marketing Day: AdSense quality changes, Quora CPM ads & 280-character tweets

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 30, 20181 min read

Best practices for tag management and governance

But who in your organization is in charge of monitoring tags? Are you GDPR compliant, ready for new e-privacy regulations coming down the...

Fahad H

Oct 29, 20182 min read

Marketing Day: Holiday ad campaigns, LinkedIn Sponsored Content, CRMs in a CDP world

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 26, 20182 min read

Marketing Day: Amazon ad tools, SMBs shifting ad budgets, Twitter beats expectations

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 25, 20181 min read

Marketing Day: Amazon ad budgets to increase in 2019, Facebook Marketing API, more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 24, 20182 min read

Marketing Day: Google privacy controls, Facebook Messenger 4, SMX West 2019

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 23, 20181 min read

Here’s a sneak peek at the SMX West 2019 agenda

I just met with the Search Engine Land editors to build out the agenda for SMX® West 2019 and I have to say, I think you’re going to love...

Fahad H

Oct 23, 20182 min read

Marketing Day: Using LinkedIn data for Bing Ad campaigns, YouTube brand safety tool, more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 22, 20181 min read

Marketing Day: Account based marketing tools, Gartner ad tech report, more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 22, 20181 min read

Account-based marketing tools: What you need to know

This 60-page report from MarTech Today brings together everything you need to know about account-based marketing tools and implementing...

Fahad H

Oct 19, 20182 min read

Marketing Day: Facebook Attribution, social commerce, the Coalition Against Ad Fraud

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 18, 20182 min read

Marketing Day: Facebook app advertising, Amazon Prime memberships, conversational ads

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 17, 20182 min read

Marketing Day: Facebook fights low quality ads, Pinterest updates Ads Manager, Twilio acquires SendG

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 16, 20183 min read

Marketing Day: Facebook TV, YouTube ad metrics, native ad tests

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

Fahad H

Oct 15, 20181 min read

Last call! Secure your seat at SMX East now

Actionable SEO and SEM tactics that deliver amazing results: That’s what you’ll get by joining us next week for SMX® East, October 24-25...

Fahad H

Oct 15, 20182 min read

Marketing Day: Holiday shopping on Amazon, Facebook Audience Network SDK, e-commerce forecasts

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...