Brandwatch adds more content intelligence by buying BuzzSumo
Social media monitoring firm Brandwatch is boosting its content marketing and influencer intelligence with the announcement this week...
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Brandwatch adds more content intelligence by buying BuzzSumo
Social media monitoring firm Brandwatch is boosting its content marketing and influencer intelligence with the announcement this week...
Qubit launches an Instagram-like, AI-powered product news feed for mobile
Finding new things to buy on your smartphone can be a painful experience, as you browse large product catalogs through that small screen....
Qubit launches an Instagram-like, AI-powered product news feed for mobile
Finding new things to buy on your smartphone can be a painful experience, as you browse large product catalogs through that small screen....
How marketers are wrestling with virtual reality’s adoption issue
Virtual reality has yet to gain mainstream traction, but it has maintained its grip among marketers. The way marketers are approaching...
How marketers are wrestling with virtual reality’s adoption issue
Virtual reality has yet to gain mainstream traction, but it has maintained its grip among marketers. The way marketers are approaching...
Being SMART with your martech: Balancing product inputs and performance outputs
While that may be the case — and while it’s true that a technology stack is a critical part of any marketing operation — a martech stack...
Being SMART with your martech: Balancing product inputs and performance outputs
While that may be the case — and while it’s true that a technology stack is a critical part of any marketing operation — a martech stack...
Adelphic adds digital-out-of-home to its repertoire
In January, Time, Inc.-owned ad tech firm Viant bought demand side platform (DSP) Adelphic. Adelphic was born as a mobile-focused ad DSP,...
Adelphic adds digital-out-of-home to its repertoire
In January, Time, Inc.-owned ad tech firm Viant bought demand side platform (DSP) Adelphic. Adelphic was born as a mobile-focused ad DSP,...
Here’s how Marketo sees its new ContentAI
The Marketo logo How does Marketo’s recently released ContentAI differ from its previous content recommendation? Group VP Matt Zilli told...
Here’s how Marketo sees its new ContentAI
The Marketo logo How does Marketo’s recently released ContentAI differ from its previous content recommendation? Group VP Matt Zilli told...
This startup used blockchain to raise $15 million for a blockchain-based ad network that pays users
This week, a Boston-based company reached its $15 million funding goal to develop a blockchain-assisted platform to store user profiles...
This startup used blockchain to raise $15 million for a blockchain-based ad network that pays users
This week, a Boston-based company reached its $15 million funding goal to develop a blockchain-assisted platform to store user profiles...
The rise of the customer data platform as marketing’s ‘central nervous system’
In all the talk about marketing technology stacks throughout the sessions held during our MarTech Conference in Boston last week, several...
The rise of the customer data platform as marketing’s ‘central nervous system’
In all the talk about marketing technology stacks throughout the sessions held during our MarTech Conference in Boston last week, several...
Marketing and culture: The key drivers of growth
MarTech Conference in Boston, I got a chance to sit in on the opening morning’s fireside chat between Dun & Bradstreet Chief Marketing...
Marketing and culture: The key drivers of growth
MarTech Conference in Boston, I got a chance to sit in on the opening morning’s fireside chat between Dun & Bradstreet Chief Marketing...
How marketing ops can deliver value to the C-suite
Marketing ops departments are often bogged down in one of two scenarios: (1) There aren’t any clearly defined processes to follow, or (2)...
How marketing ops can deliver value to the C-suite
Marketing ops departments are often bogged down in one of two scenarios: (1) There aren’t any clearly defined processes to follow, or (2)...
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