Finding new things to buy on your smartphone can be a painful experience, as you browse large product catalogs through that small screen.
To help mobile users find more products they want, personalization tech provider Qubit is out this week with a mobile-oriented and patent-pending product discovery solution called Aura.
It’s an AI-powered layer that sits on top of a mobile website, complementing existing personalization and able to be quickly integrated into a site. After tapping the Qubit icon, the user sees an Instagram-like news feed of images. A menu icon returns the user to regular browsing.
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