While it appeared to me that she was still lip-syncing yesterday, Beyonce Knowles was one of the big winners of yesterday’s social media buzz bowl.
The not-so-single lady’s celebrated halftime performance generated more than 250,000 tweets per minute (TPMs). Overall, according to Twitter, her performance drove 5.5 million tweets — and perhaps shut down power at the stadium for a half hour thereafter.
Other top TPM winners were the following:
Power outage: 231,500 TPM
108-yard kickoff return for Ravens TD by Jones: 185,000 TPM
Clock expires; Ravens win: 183,000 TPM
Jones catches 56 yard pass for Ravens TD (end of 2nd quarter): 168,000 TPM
Gore TD for 49ers: 131,000 TPM
Top players in TPM order were:
Ray Lewis
Joe Flacco
Colin Kaepernick
Jacoby Jones
Facebook, which was mentioned far less frequently by advertisers than Twitter, reported its own list of highlights today. Beyonce was among them of course, coming in at number two. However the Ravens’ victory (“Ravens win”) was the “top moment” according to Facebook:
Ravens win the Super Bowl
Beyonce’s halftime performance
Blackout in the Superdome
Jacoby Jones’ 108-yard kickoff return for a Ravens touchdown (and Justin Tucker’s field goal kick)
Joe Flacco’s 56-yard pass to Jacoby Jones for a Ravens touchdown (and Justin Tucker’s field goal kick)
Joe Flacco’s 13-yard pass to Anquan Boldin for a Ravens touchdown (and Justin Tucker’s field goal kick)
Frank Gore’s six-yard run for a 49ers touchdown (and David Akers’ field goal kick)
Destiny’s Child surprise appearance with Beyonce during the half time show
Ray Lewis’ retirement
David Akers’ field goal kick from 27-yard line
Most mentioned players, in order, were the following:
Ray Lewis
Joe Flacco
Colin Kaepernick
Jacoby Jones
Torrey Smith
Vernon Davis
Michael Crabtree
Anquan Boldin
Frank Gore
David Akers
See our other coverage of the Super Bowl and social media:
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