In a sign of the evolution of conversational bot platforms, PullString is now allowing marketers to choose from several third-party intent engines.
An intent engine takes “unstructured input and then [maps] it to known intent” from data supplied by the marketer, co-founder and CTO Martin Reddy told me.
He added that, to his knowledge, no other bot platform allows a user to select the intent engine from several choices. Some use a third-party engine, he said, but those are integrated and there is no other option.
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