Mobile page speed is important, but not (yet) for SEO

There are plenty of good reasons to make your mobile site fast, and Google just reminded us of them with their new industry benchmarks for mobile page speed. Among them:

1. Improving conversion rate and increasing profit, as 40 percent of consumers will leave a page that takes longer than three seconds to load.

Source: Google/SOASTA Research, 2017

1. Customer retention, as 79 percent of shoppers who are dissatisfied with site performance say they’re less likely to purchase from the same site again.

But is SEO one of those reasons? Will businesses that optimize their Google page speed score to 100/100 on mobile be able to rank higher than businesses that don’t?

[Read the full article on Search Engine Land.]