Fahad HMay 12, 20161 min readNFL expands deal with YouTube & agrees to bring more footage to its YouTube channelAs part of the new deal, the NFL will be bringing more footage to its YouTube channel — adding three “memorable games” from each of its...
Fahad HMay 12, 20167 min readHow Instagram is winning brands’ video budgets despite “controversial” sales strategyNeirfy / Shutterstock.com Of course Instagram wants more of the $9.9 billion brands are expected to spend on video ads in the U.S. alone...
Fahad HMay 12, 20167 min readHow Instagram is winning brands’ video budgets despite “controversial” sales strategyNeirfy / Shutterstock.com Of course Instagram wants more of the $9.9 billion brands are expected to spend on video ads in the U.S. alone...
Fahad HMay 11, 20162 min readAdobe pumps up its Marketing CloudThe Adobe Marketing Cloud logo, rendered as 3-D A lot of clouds are changing their shapes this week. Following Salesforce’s updates...
Fahad HMay 11, 20162 min readAdobe pumps up its Marketing CloudThe Adobe Marketing Cloud logo, rendered as 3-D A lot of clouds are changing their shapes this week. Following Salesforce’s updates...
Fahad HMay 11, 20163 min readHere’s what Amazon wants to accomplish with its new Video Direct serviceAmazon is now making its video service more like its general marketplace. On Tuesday, the e-commerce giant announced a new service,...
Fahad HMay 11, 20163 min readHere’s what Amazon wants to accomplish with its new Video Direct serviceAmazon is now making its video service more like its general marketplace. On Tuesday, the e-commerce giant announced a new service,...
Fahad HMay 11, 20161 min readTop 10 YouTube ads in April: Apple owns nearly half the list with 15.6M total viewsThe brand captured the No. 2, No. 4, No. 5 and No. 9 spots, with ads for Apple TV, the iPhone 6 and a heartfelt “Dillan’s Voice” PSA to...
Fahad HMay 11, 20161 min readTop 10 YouTube ads in April: Apple owns nearly half the list with 15.6M total viewsThe brand captured the No. 2, No. 4, No. 5 and No. 9 spots, with ads for Apple TV, the iPhone 6 and a heartfelt “Dillan’s Voice” PSA to...
Fahad HMay 9, 20162 min readPeriscope is adding search options, drone broadcasts & making it easier to save live videosAfter making it possible to save live video broadcasts beyond the original 24-hour time period, Periscope announced today it would soon...
Fahad HMay 9, 20162 min readPeriscope is adding search options, drone broadcasts & making it easier to save live videosAfter making it possible to save live video broadcasts beyond the original 24-hour time period, Periscope announced today it would soon...
Fahad HMay 9, 20162 min readAgency Magna Global ups YouTube spend by 5x, stealing from TV budgetMagna Global, which is part of agency holding company IPG, has signed an ad deal with YouTube that shifts roughly $250 million from...
Fahad HMay 9, 20162 min readAgency Magna Global ups YouTube spend by 5x, stealing from TV budgetMagna Global, which is part of agency holding company IPG, has signed an ad deal with YouTube that shifts roughly $250 million from...
Fahad HMay 6, 20161 min readYouTube announces Google Preferred Breakout Videos ad package at #BrandcastDuring last night’s YouTube Brandcast event, CEO Susan Wojcicki announced a new “Breakout Videos” ad package, the site’s latest offering...
Fahad HMay 6, 20161 min readYouTube announces Google Preferred Breakout Videos ad package at #BrandcastDuring last night’s YouTube Brandcast event, CEO Susan Wojcicki announced a new “Breakout Videos” ad package, the site’s latest offering...
Fahad HMay 6, 20162 min readYouTube brings Sesame Street’s Big Bird & the NBA Commissioner on stage at #BrandcastLast night, Google rolled out the red carpet for its most famous YouTubers at the opening of its 2016 NewFronts Brandcast. The entrance...
Fahad HMay 6, 20162 min readYouTube brings Sesame Street’s Big Bird & the NBA Commissioner on stage at #BrandcastLast night, Google rolled out the red carpet for its most famous YouTubers at the opening of its 2016 NewFronts Brandcast. The entrance...
Fahad HMay 5, 20162 min readPeriscope starts testing a way to #save live broadcastsOne of Periscope’s most requested features is now available to all users with the simple addition of a hashtag in the title of any live...
Fahad HMay 5, 20162 min readPeriscope starts testing a way to #save live broadcastsOne of Periscope’s most requested features is now available to all users with the simple addition of a hashtag in the title of any live...
Fahad HMay 5, 20163 min readSocial Video Chart: Your at-a-glance guide to 7 major platformsIt used to be that if you were doing online video, you were doing YouTube, and probably nothing else. Today, YouTube is still an...
