Fahad HNov 6, 20131 min readMarketers Hate These Buzzwords, Which (Ahem) They CreatedMarketers are brilliant at creating buzzwords and then saturating all matter of communications — whitepapers, PowerPoint decks, tweets,...
Fahad HNov 6, 20131 min readSocial Media Driving Revenue For One Third Of B2C Companies, One Fifth Of B2B Firms [Report]In a year in which more marketers are reporting increased pressure to deliver ROI, social media finally seems to have become a part of...
Fahad HNov 6, 20135 min readNew Research: The Retargeting Barometer, 3rd EditionThe results have just been released from the 3rd edition of the Retargeting Barometer, the ad industry’s only survey focused on the use...
Fahad HNov 6, 20131 min readMobile Now 28 Percent Of Total Web Traffic — ReportPublic Relations firm Walker Sands produces a quarterly index of mobile traffic to its clients’ websites. Yesterday the firm released new...
Fahad HNov 5, 20131 min readMobile Market: iPhone Gains, Google’s Got Reach, Facebook Top AppComscore reports that 62 percent of American adults now carry smartphones (Nielsen says it’s 64 percent). The firm’s latest smartphone...
Fahad HNov 5, 20132 min readStudy: 50 Percent Of Insurance Seekers Start On Mobile DevicesMobile Path to Purchase” research, Nielsen, xAd and Telmetrics have produced an infographic containing findings about the use of mobile...
Fahad HOct 21, 20131 min readYahoo #1 For Third Straight Month — comScorenamed the top US Internet site in July by comScore, for the first time since May 2011. That caused a minor sensation and couldn’t fully...
Fahad HOct 21, 20132 min readProduct Picture-Taking Most Common In-Store Shopping Behavior In Germany, Spain, France, Italy &Taking pictures of products in stores turns out to be the most popular thing that Western Europeans do with their smartphones during...
Fahad HOct 11, 20131 min readChrome Browser Grows To 3 Percent On iOSEstimated Total Conversions analytics offering. Chrome is the most widely used browser in the world, with a nearly 40 percent global...
Fahad HOct 10, 20132 min readMost Of Fortune 100 Don’t Live Up To Google’s Mobile Best Practices — Even GoogleSome of the names on the list, created and complied by The Search Agency, are not surprising while others are. One of the surprises is...
Fahad HOct 9, 20131 min readIAB: Mobile Revenues $3 Billion In 1H, 15 Percent Of Totalreleased its Q2 and first half 2013 revenue report. Total digital ad revenue in the US was roughly $20 billion. Search was the largest...
Fahad HOct 1, 20136 min readThinking Inside The BoxplotIn a previous post describing a simple approach to de-seasonalizing your data, I covered how marketers can examine, at a rough level, the...
Fahad HSep 25, 20132 min readWho Are The 15 Percent Of Adults Who Don’t Use The Internet?new survey data from the Pew Research Center, 15 percent of US adults don’t use the Internet or email. If there are roughly 250 million...
Fahad HSep 24, 20131 min readLess Than Half Of Digital Marketers Say They Are Highly Proficient At Digital MarketingThe study, titled Digital Distress: What Keeps Marketers Up At Night was commissioned by Adobe and produced by Edelman Berland, measures...
Fahad HSep 13, 20132 min readAmazon And eBay Same Store Sales Growing Faster Than Overall EcommerceChannelAdvisor’s August report on Same Store Sales (SSS) shows that, despite slight dips from July, Amazon and eBay continue to show...
Fahad HAug 28, 20131 min readForecast: Mobile To Be 48 Percent Of Display Revenue By 2017Data aggregator eMarketer has published a revised set of ad-revenue forecasts with an emphasis on mobile. The firm projects that mobile...
Fahad HAug 27, 20131 min readSmartphones Driving Nearly Twice The Commerce Of Tablets — comScoreThat’s why it’s both interesting and curious that comScore has data showing the percentage of e-commerce transactions happening on...
Fahad HAug 9, 20131 min readComScore Reports Retail E-Commerce Sales Reached $49.8 Billion In 2QcomScore’s estimates for Q2 2013, last quarter saw a 16 percent year-over-year growth in desktop-based retail e-commerce sales with $49.8...
Fahad HAug 5, 20131 min readSocial Saturation: 72% Of Online American Adults Now Use Social Networking SitesAs of this May, nearly three out of every four online Americans used social networking sites according to new research from Pew Internet....
Fahad HJul 23, 20131 min readReport: iPad Traffic Share Reaches New HighChitika, US and Canadian iPad traffic has reached a new high relative to other tablets in the market. Later today, Apple will release its...
