Fahad HMar 6, 20142 min readStudy: 60 Percent Of Adults Switch Screens During The Daya 2012 study by Google, Facebook this morning released findings from a new research about multiple device usage. While offering some...
Fahad HMar 6, 20142 min readSurvey: 87 Percent Want “Do Not Track” To Elude MarketersThere’s a massive gap between marketers’ increasingly aggressive use of data and consumers’ desire not to be tracked and targeted. This...
Fahad HFeb 28, 20142 min readMobile Devices: 30 Percent Of Traffic, 15 Percent Of SalesA new “year in review” report from e-commerce platform ShopVisible offers some interesting insights and confirms consumer behavior...
Fahad HFeb 27, 20142 min readSurvey: Of Major Technologies, Social Media Is The Easiest To Give UpBased on a new survey of just over 1,000 US adults, the Pew Research Center has released findings commemorating the 25th anniversary of...
Fahad HFeb 20, 20143 min readState-Level Usage Statistics: How They Can Be LeveragedFor many brands, regionalization of marketing programs represents a key pillar to their overarching strategy. Particularly for those...
Fahad HFeb 19, 20142 min readReport: 60 Percent Of Internet Access Is Mostly MobileIn a new global Mobile Media Consumption report, ad network InMobi asserts that, outside the US and UK, mobile media time spent...
Fahad HFeb 18, 20141 min readE-commerce Sales Up 8% In January, With 20% Of Mobile Orders Happening On An AndroidUS e-commerce sales were up eight percent this January over January 2013. While combined offline and online transactions were down 0.4...
Fahad HFeb 11, 20142 min readNielsen: More Time On Internet Through Smartphones Than PCsNielsen has released a smörgåsbord of data on “the new digital consumer.” The just released report covers a variety of categories, from...
Fahad HJan 31, 20141 min readAdobe Predicts “Most Mobile Super Bowl Ever” With Advertisers Winning A 60% Jump In MobiBased on record playoff audience numbers combined with growing social media mentions, Adobe is predicting this year’s Super Bowl to draw...
Fahad HJan 15, 20142 min readFacebook And YouTube: Top Social Traffic Sources For E-Commerce In DecemberDriving 5.32 percent of traffic to retailer websites over the holiday season, Facebook accounted for more than half of all social...
Fahad HJan 14, 20142 min readStudy: What Makes You Click On A Headline?The form of the headline for this article — a question headline with “self-referencing cues” (“you”) — is more likely to generate a click...
Fahad HJan 13, 20142 min readAre Prospective Car Buyers Your Digital Goldmine? New IAB Study Points To Broader Appeal Beyond DealNew research from the IAB and Prosper Insight on Auto Intenders — adults ages 18+ who are planning to buy or lease a car or truck within...
Fahad HJan 9, 20142 min readHoliday Mobile Orders Shot Up 50 Percent In 2013; Social Commerce Remains Negligible, Organic Still More than one in four US e-commerce orders this holiday season came from mobile devices. Custora released its complete E-Commerce Pulse...
Fahad HJan 2, 20141 min readGoogle’s Share Of Social Logins Hits Highest Level In Q4 Since 2010Google continues to be an increasingly popular choice when it comes to social logins, and Q4 of 2013 was its best single quarter since...
Fahad HDec 19, 20131 min readReport: Online Retailers See A 30% Increase In Site Traffic During Thanksgiving Weekonline retailers experienced a 30 percent increase in traffic volume on the Monday preceding Black Friday this year, compared to the...
Fahad HDec 19, 20131 min readMobile Activity On Xmas Eve 24 Pct. Higher Than Black Fridayan analysis of retail traffic data xAd. The mobile ad network found that mobile lookups and search activity spiked during Black Friday...
Fahad HDec 16, 20132 min readGoogle Is Most Visited Site Of 2013, Despite Big Drops In Desktop Traffic [Nielsen]Google was the most popular web brand of 2013, with an average monthly audience of almost 165 million unique visitors. That’s according...
Fahad HDec 12, 20133 min readSurvey: 3 Out Of 4 Consumers Now Notice Retargeted AdsThe curtain has been lifted. Consumers are overwhelmingly aware they are being tracked and advertised to by retailers whose sites they’ve...
Fahad HDec 4, 20131 min readFacebook Most Used Mobile App, Google App 10thCIRP) has released US-based survey data about most frequently used mobile apps and top app publishers. Consistent with comScore data,...
Fahad HDec 4, 20131 min readComScore: Cyber Monday Desktop Sales Hit $1.735 Billion, Confirming Biggest Online Shopping Day EvercomScore Cyber Monday report confirmed this year’s online shopping numbers represented the biggest Cyber Monday on record, generating...
