Fahad HMay 23, 20181 min readOracle-owned Grapeshot launches a contextual targeting solution for video adsContextual intelligence provider Grapeshot, whose purchase by Oracle was announced last month, is now out with a new solution for...
Fahad HMay 23, 20181 min readThe story of data, Part 3: Who owns it?Seems like a no-brainer: People own their own personal data. Or do they? Once a person shares their data, ownership becomes much murkier....
Fahad HMay 23, 20181 min readData controllers and data processors: The difference and why it matters in GDPRTo become compliant, companies are hiring data privacy officers, auditing processes and in some cases, pulling out of Europe altogether....
Fahad HMay 17, 20181 min readDialpad buys TalkIQ and adds AI to UberConference and other servicesDialpad, a business communications services firm whose products include business conference provider UberConference, announced this week...
Fahad HMay 17, 20183 min readQuestions remain about GDPR enforcement in the US as the compliance deadline inches closerIf you read these pages regularly, you know that the General Data Protection Regulation (GDPR), a European law that governs the handling...
Fahad HMay 16, 20181 min readThe story of data, Part 2: Where are we now?Big Data has given way to Deep Data Once companies realized that the data that they collected for their own entities could provide value...
Fahad HMay 16, 20181 min readInflu2 launches what it calls the first person-based marketing B2B ad platform“Account-based marketing is not very efficient because it targets a lot of people inside one company, but you can’t really target...
Fahad HMay 10, 20181 min readFuel Cycle expands its audience research platform with launch of exchange for third-party toolsSince 2006, Fuel Cycle has made its living as an online audience research platform, helping brands get opinions from actual or would-be...
Fahad HApr 25, 20181 min readTwitter updates TOS and privacy policy to comply with GDPRThe post, titled “Continuing Our Commitments to Privacy & Transparency,” comes in advance of the May 25, 2018, deadline for complying...
Fahad HApr 23, 20181 min readWFA to brands: Go beyond GDPR for online data transparencymanifesto calling for brands to put their customers first when processing data. The global group issued its plea today, a little over a...
Fahad HApr 17, 20182 min readSenators introduce privacy ‘bill of rights’ to protect consumer dataEarlier this month, US Senators Edward J. Markey (D-Mass.) and Richard Blumenthal (D-Conn.) introduced a privacy “bill of rights” to...
Fahad HApr 17, 20181 min readMore companies announce GDPR compliance efforts as the deadline for enforcement loomsGDPR) — a sweeping set of European Union (EU) rules that govern the handling of EU citizens’ data — goes into effect, we’re seeing a...
Fahad HApr 13, 20181 min readHere’s why 6sense bought ZenIQ6sense, which helps marketers generate and manage B2B leads and accounts, announced earlier this week it has completed the purchase of...
Fahad HApr 12, 20182 min readYouTube to stop supporting third-party ad serving in EU in May, citing GDPRYouTube is closing off access to third-party ad serving and pixel tracking globally, just ahead of the date when the European Union’s...
Fahad HApr 10, 20181 min readAlready doing SEO? Add these two things to optimize for voice searchThat’s a popular search engine optimization (SEO) question these days as everyone looks to take advantage of the surge in spoken queries....
Fahad HApr 9, 20183 min readConsumer groups file FTC complaint against YouTube for collecting kids’ personal data without A coalition of 23 consumer groups filed a complaint with the Federal Trade Commission charging YouTube with violating the Children’s...
Fahad HApr 6, 20183 min readFacebook to require authorization and labeling on all political and ‘issue’ ads, verificCambridge Analytica misused Facebook user data. In a blog post Friday, Facebook executives Rob Goldman and Alex Himel announced several...
Fahad HApr 5, 20181 min read9 steps you can take now to get prepared for GDPRGDPR), time is running out. When the sweeping European Union (EU) legislation goes into effect on May 25, entities that process the data...
Fahad HApr 4, 20182 min readFacebook CEO Mark Zuckerberg will testify before Congress next weekannounced Wednesday. Zuckerberg will face the committee on April 11. It’s the first of three potential hearings where he could face...
Fahad HApr 4, 20182 min readFacebook CEO Mark Zuckerberg says the company does not plan to apply GDPR globallysaid Tuesday that Facebook had no immediate plans to apply all of the General Data Protection Regulation (GDPR) globally, according to a...
