Digital appears to have finally reached a tipping point in being able to attract brand budgets away from television. According to IAB...

In a class-action lawsuit that alleged illegal tracking of kids’ web browsing and video-viewing habits, Google was released from the...

When checking into places on Google Maps, you may have noticed that Google prompts you to volunteer information about the place you’re...

Recently, one of my clients received an unsolicited email from a person named “Nicholas Salmons” offering to feature their business on...

To be honest, AdWords hasn’t changed much since its launch in 2000. And that’s coming from someone who spends all their time either...

Google partners can now highlight their specialties right in the Google Partner badge. The new Partner badge can show off any of the...

Last month, Google released version 3.0 of its Google My Business API, which for those of us managing locations at scale felt like...

I love to fish. Over the years, I’ve enjoyed many excellent fights and satisfying catches, but I’ve also spent days staring at my line...

Anyone who runs PPC campaigns will be well aware that behavior varies across devices. Even if you don’t manage PPC accounts, you need...

Getting clicks is great, but it’s way more important to know what happens after you get those clicks. That’s why I was so excited last...

On Wednesday, Google launched AdSense Labs to give publishers access to test newer features, kicking off with two Labs: Show fewer ads...

By now, you’ve probably heard a bit about Google’s new Analytics 360 Suite of products, designed to give enterprises a truly integrated...

Since April, users around the world have been spotting green “Ad” labels next to text ads in Google search results. Now, Google says, the...

According to eMarketer, global mobile ad spend is expected to double from $100 billion in 2016 to nearly $200 billion in...

By now, you’ve heard about all of the latest Google AdWords and Google Analytics updates announced at Google’s Performance Summit. The...

Walk into any bar (or type your way into any digital space) where PPC people are gathered, and you will find a thousand different methods...

We’ve all heard that content is king and that you need to write high-quality content, or now “10x content,” as coined by Rand Fishkin....

After hosting Brandcast and I/O, Google wrapped up a busy month of announcements with Performance Summit, the new name for their combined...

Last week, Google shared the roadmap for developing feature enhancements for the accelerated mobile pages (AMP), including a status...

A warehouse working carrying a stack of cardboard boxes inside a warehouse. We are often asked by our clients if we can use Google...