“We are pausing our mobile ads test off of Facebook,” reads a statement from a Facebook spokesperson. “While the results we have seen and...

raised its 2012 US full-year mobile ad forecast significantly: from just over $2.6 billion to more than $4 billion. The forecast includes...

reported that Apple and Foursquare were talking about a “data sharing” deal. According to the article: The talks, which took place in...

advertising it as “faster than ever.” In its announcement, Facebook says things like looking at photos and opening the Timeline are twice...

The tools to create the simpler ad unit are in the Page admin console making it more accessible for SMBs who may be less familiar with...

Interactive marketing professionals don’t just use mobile to reach their customers — they’re often avid users of the technology...

It quite surprising that mobile Facebook users haven’t been able to share articles on mobile devices. Facebook’s “Share” button allows...

App developers rejoice! Facebook has unleashed new targeting options that allow advertisers to target specific mobile operating systems...

Facebook has released its Q3 financials and there are some solid numbers in the all-important advertising category. Overall, revenue was...

Instagram surpassed Twitter in average daily mobile visitors last month. It’s an important milestone in Instagram’s growth, but the...

Rumors have come and gone and come again that Facebook will develop it own phone. But that idea makes no sense for the company, says...

Sure, Facebook has been experimenting with integrating its ads more into people’s news feeds. But for the most part, they remain tucked...

released a US mobile advertising projection that shows Twitter making more mobile ad revenue than mobile ad network Millennial Media, as...

rewritten its iOS app with an eye on speed, but the real story isn’t about the app’s features — it’s about how the app was rebuilt and...

A new Facebook ad type has been created specifically for those developers who are looking to promote their apps. The new mobile targeting...

This challenge has been widely discussed and was the subject of several questions on the recent Q2 Facebook earnings call. Facebook...

The Wall Street Journal cites “people familiar with the company’s plans” in saying that Facebook will give advertisers a way to “place...

Instagram is taking steps towards more customized content with the release of version 2.5 and the “explore” tab.  Instead of simply...

reported that the ‘Find Friends Nearby’ feature (once internally titled “Friendshake”) is available for both mobile and mobile web...

Six months ago mobile was one of Facebook’s weakest areas.  Today it is one of their brightest and most promising sectors.  Facebook has...