Social commerce site, Polyvore, is expanding its native ad product offerings to include Promoted Trends. Promoted Trends give brands and...

NetSuite has announced a $200 million deal to acquire Bronto Software. The acquisition is expected to close in the second quarter of this...

More than half of online retailers say they’re planning to move their e-commerce hosting to the cloud in 2015, and at least 40 percent...

I am guessing that by now, you have heard about this little newsbyte from Google on its major algorithm change to reward websites...

If you wanted to sell me a car, you’d need to know a few things about me. It would help to know whether or not I have a driver’s license....

Any good account manager knows that the world of search engine marketing (SEM) changes so quickly — with betas and trends and bugs and...

Do you remember those awful chain emails from the late ’90s and early 2000s? They came in three varieties: a personal survey, an email...

Amazon is taking its battle against fake reviews to the courts, filing a lawsuit yesterday in Seattle’s King County Superior Court...

They say you can’t manage it if you can’t measure it. As digital marketers, we know that you can measure almost everything nowadays, so...

Amazon’s always-expanding product lineup now goes beyond products. The e-commerce giant has launched a new section of its website where...

A little over a week after announcing its acquisition by Facebook, TheFind has begun notifying businesses about where its new focus will...

As e-commerce companies continue to expand to global audiences, the possibility for disconnect between online storefronts and potential...

I’m told e-commerce is a breakneck industry — “innovate or die.” Yet I see so many successful brands more or less doing what they’ve been...

Both email marketing and marketing automation software should ultimately save time and enhance revenues — and taking a myopic view of...

Facebook has long struggled to get an e-commerce hook to work on the platform. Users spend hours a day on Facebook, but the contention...

Much has been written — and perfected — about e-commerce conversion optimization. But the tried and true methods that work for retailers...

Photo by Christopher Macsurak and used under a Creative Commons license. Fashion Week in New York has come and gone, and once again,...

According to a report on Internet Retailer, the e-commmerce solution for small to mid-sized merchants will shut down in 2016....

Consumer packaged goods (CPG) companies are the pioneers of traditional advertising that created the TV, print and out-of-home ad. They...

Turns out videos are not only winning all the buzz in digital lately, but are also directly impacting online sales according to a new...