
Burt’s Bees Founder To Read #BurtsBeeDay Wishes To Bees During Live Web Event
Working with Raleigh-based Baldwin&, skin care brand Burt’s Bees will host a live web event Wednesday, September 17 at 4PM EST. Burt’s...

Visa Takes Over Madison Square Park With Giant #StartWeekending Installation
Yesterday, with help from MRY, Visa erected a large chalk board in Madison Square Park in New York City. The board read, “I want to be…”...

Sennheiser’s #EarLove Campaign Awards New Headphones To Best ‘Ear Selfie’ or ̵
German audio company Sennheiser, with help from agency McKinney, is out with a new campaign called “Let Your Ears Be Loved” to promote...

Agency Crowdsources ‘Selfie Speeding Signs’ To Display On Interactive Billboards
In Belgium, they use happy (and sad) faces on their speed limit signs. The signs, which react in real time to drivers’ speeds, display a...

Brand To Re-Create Marilyn Monroe’s Iconic Dress-Blowing Scene Then Urge Others To Share Their
Did you know that Monday, September 15 will mark the 60th anniversary of one of the most iconic moments in film history? Yes, come...

Allstate #ItsGood2Be Twitter Challenge Offers Colleges $150,000 In Scholarships
Allstate, a long time sponsor of college football with its Good Hands Field Goal Nets since 2004, is, in celebration of the program’s...

Retailer Re-Invents Coupon With Stop-Motion Instagram Videos
Here’s a quick yet ingenious use of Instagram by a marketer. Working with Forsman & Bodenfors (of Cannes Lions-winning Jean Claude Van...

Stonyfield Enlists Super-Hot Hunks To Convince Women To #CheatOnGreek
So, Greek yogurt. It’s supposed to be super good for you and better than regular yogurt, right? Except that, well, many think it just...

Forget The New iPhone. IKEA Introduces The Most Amazing Device Ever
The new iPhone will be announced next Tuesday with much fanfare and excitement. But that will pale in comparison to the amazement IKEA...

Jack Daniel’s Scours America’s Bars For #TalesOf Whiskey, Then Creates Multimedia Extrav
In line with its penchant for authenticity, Jack Daniel’s, working with Arnold Worldwide and MediaMonks, is out with a new campaign...

WATCH: Troy-Bilt’s Leaf Blower Blows Away Wired’s Homepage, In Effort To Reach High-Tech
We’ve all seen page takeovers before. So very yawn, right? But how about when the execution of a page takeover actually blends perfectly...

U.S. Open Uses Social Media To Tell The #StoryOfTheOpen On A Billboard
Billboards, They’ve been around forever. You see them everywhere. Some are interesting. Most are not. For the most part, once you’ve...

Richard Branson Asks People to Share #VirginRumors About His New Hotel
To promote his new Virgin Hotel in Chicago, Richard Branson has teamed with Jonathan Goldsmith, better known as Dos Equis’ Most...

Aflac Launches #AflacSweeps With YouTube Page Takeover Game
As part of its partnership with college football’s Heisman Trophy, Aflac has teamed up with 1991 Heisman Trophy winner Desmond Howard for...

Taco Bell Launches Country-Wide Dollar Bill Scavenger Hunt
So much of marketing these days — scratch that — so much of everything these days is online. There isn’t much you can’t do with an...

That Ridiculous East Hills Mall Ad Now Has Over 2 Million Views
The Dubai Mall claims to hold the title of the world’s most visited shopping mall, having attracted more than 75 million visitors in...

Mobile Firm Leverages Crowdfunding To Support Girls Who Code
Well, here’s an admirable effort. It’s not your typical marketing campaign; but, what’s really typical any more these days? When...

Axe Extends #KissForPeace Effort With Crowdsourced Messages Of Peace
As part of its Make Love Not War campaign, Unilever’s Axe partnered with the advertising crowdsourcing community Tongal for “Kiss For...

‘Water Critic’ Arthur Tweedie Hams It Up On Social Media With Expert Water Advice
In an attempt to bring some interest and focus to the terribly boring category of water filtration, Arnold Worldwide has created Arther...
























