Report: YouTube “Roughly Break Even” Even With A Billion Users
Is YouTube profitable or not? Is it Google’s still unrealized, brand-advertising revenue opportunity, or is it a troubled property that...
Is YouTube profitable or not? Is it Google’s still unrealized, brand-advertising revenue opportunity, or is it a troubled property that...
Dailymotion and TubeMogul have announced a partnership that opens up Dailymotion’s video platform and advertising opportunities to...
YouTube says it regularly sends checks to 15 million creator partners, sharing the wealth from the network’s rapid growth, a 50% year...
According to a new survey from BrightRoll, 72 percent of ad agencies say online video advertising is as effective, if not more effective,...
Online video is so hot right now, but YouTube, the grandfather of the industry, isn’t worried about being pushed aside. In fact, Robert...
Earlier this month, Old Spice launched a campaign to promote its new line of nature-themed body spray and deodorant called Fresher...
Traditional ad agencies are increasingly interested in online video, but a recent survey reveals that half of those already doing online...
Following the Super Bowl there were a number of “was it worth it?” analyses that came out. They all used different metrics, such as...
Need more evidence that Facebook is putting pressure on YouTube? Here’s some from the Super Bowl advertising trenches: This year 25% of...
Two of the main services that track the online activity surrounding Super Bowl ads agree: Budweiser is the big winner from Super Bowl 49...
LunaseeStudios / Shutterstock.com Taking advantage of Facebook’s ever climbing video engagement rates (Zuckerberg says his site generates...
An ad banner appeared throughout both game play and advertisers’ own spots. If you weren’t among the estimated 2-3 percent of the 115...
Where’s the best place to watch all of the 2015 Official Super Bowl XLIX Commercials and Ad Teasers all in one place? Right here on the...
There’s no question that Super Bowl ads are often very clever, entertaining, engaging and sometimes even “powerful.” Many of these...
Going on television ad metrics firm iSpot.tv’s most recent data, it looks like Budweiser is the Super Bowl advertiser to beat again this...
Regular Super Bowl advertiser GoDaddy caused a stir yesterday when it previewed its “Journey Home” commercial on the Today Show. The ad...
This week, NBC rolled out its big plan to make the Super Bowl available via a free live stream to tablets and desktops — including the...
Most of the the spots run about 30-seconds long and offer viewers a “bite” of what the brands plan to air game night. Wix.com...
Fans of Super Bowl commercials — we know you’re out there — who want instant replay will be able to turn to Tumblr on Super Bowl Sunday....
YouTube is making a play for a bigger slice of this year’s Super Bowl audience by launching its first ever Super Bowl halftime show....