What Amazon understands about offline retail
SEASTOCK / Shutterstock.com One of the more interesting retail stories that has emerged over the course of the last year is Amazon’s...
SEASTOCK / Shutterstock.com One of the more interesting retail stories that has emerged over the course of the last year is Amazon’s...
Cut the marketing fluff — your customers aren’t buying it. In recent years, there’s been a seismic shift in the marketing landscape on a...
There’s a big gap between what people want and what they experience online. People still see ads follow them around the web featuring...
The prevailing challenge that anyone, not just marketers, will always run up against is the issue of having to prioritize a seemingly...
Maybe you’ve been there. Your product is out there, and it’s okay. It’s not great, and it’s not the best one available — although it’s...
According to a report in The Wall Street Journal, Amazon has secured a shipping partner in an attempt to take more control over its...
While e-commerce has grown to hundreds of billions of dollars annually, the influence of digital media on offline purchases is a...
Knowing which ad types work best for your business, however, can be a challenge. Today I’m sharing my top three ad products you should be...
Amazon’s Alexa product lineup. Amazon Tap is pictured at far left, and Echo Dot is on the far right. Amazon Echo got smaller and more...
SEASTOCK / Shutterstock.com What happens when one of the world’s largest e-commerce marketplaces is rumored to be making the leap from...
Amazon Webstore sellers that are still going through migrations to a new platform just got a new deadline. Last March, Amazon announced...
SEASTOCK / Shutterstock.com Free shipping has been one of the keys to Amazon’s success over the years. Now, in a possible bid to nudge...
The holidays saw a big increase in online sales in the US, according to the Census Bureau’s latest quarterly e-commerce sales report. The...
Mobile and cross-device commerce has grown rapidly, and those retailers that can’t master it will be left behind. That’s the clear...
Jivox, a dynamic digital ad production, targeting and serving platform, has announced a partnership with Taggstar to enable e-commerce...
Despite much of the hype around social media “Buy” buttons and shoppable links, social channels such as Facebook, Twitter, Instagram and...
The National Retail Federation’s (NRF) Annual Convention in New York City, commonly known as “Retail’s BIG Show,” is where retail...
Updates to Google’s in-store conversion tracking now allow retailers to attribute user engagement at a keyword or ad group level, further...
When you and your competitors are selling the same or similar products, how can you help your e-commerce brand stand out from the crowd...
SEASTOCK / Shutterstock.com Amazon is planning a major expansion of hundreds of new physical bookstores, according to the Wall Street...