Fahad HAug 20, 20193 min readDon’t call me: Nearly 90% of customers won’t answer the phone anymore [Study]There’s an ongoing debate about the role of telephone sales and whether they’re effective anymore. Many pundits have long asserted that...
Fahad HJun 6, 20193 min readAre revenue optimization teams the answer to alignment issues between sales and marketing?Challenges between sales and marketing, stemming from broader organizational issues, are not uncommon. From miscommunication to...
Fahad HMay 22, 20192 min readLinkedIn refreshes Sales Navigator homepage to put focus on alertsLinkedIn Sales Navigator newly refreshed homepage. LinkedIn Sales Navigator is being updated with a redesigned homepage centered on...
Fahad HMay 22, 20192 min readDialpad announces AI-driven solution for call analyticsVoice intelligence software platform Dialpad announced the launch of its new, AI-based product for measuring outbound sales calls. The...
Fahad HFeb 13, 20192 min readLinkedIn adds custom list sharing, Salesforce tie-in to Sales NavigatorLinkedIn Sales Navigator Custom Lists. LinkedIn announced on Wednesday a number of new updates to its Sales Navigator lead prospecting...
Fahad HJan 29, 20193 min readInsideSales’ new study: AI is ‘becoming a way of life’ for salesFrom the InsideSales report “AI is becoming more than just mainstream,” says a new study from sales acceleration platform...
Fahad HJan 4, 20194 min read3 things sales leaders should know about ABM measurementAs a sales leader, you might think account-based marketing (ABM) isn’t for you. After all, it has the word marketing in the name. But the...
Fahad HDec 28, 20184 min readMarketing tools can be leveraged by sales teams, here’s howWhether the discussion centers around lead quality, buyer personas or content, there seems to be a never-ending battle between sales and...
Fahad HNov 14, 20182 min readLinkedIn Sales Navigator gets new engagement alerts, Custom Lists, more mobile search featuresSales Navigator’s new Custom List view works on desktop and mobile. LinkedIn announced new updates to its Sales Navigator platform on...
Fahad HOct 16, 20184 min readSales and marketing: Decision makers say you’re sending mixed messagesThat’s the key message from Tuesday’s LinkedIn State of Sales 2018 report. The platform commissioned research panel Market Cube to survey...
Fahad HOct 4, 20183 min readWith 600 vendors, sales tech landscape is 1/10 the size of martech — and still overwhelmingSource: Nancy Nardin, Smart Selling Tools, Inc. “Only 35 percent of a sales rep’s time is spent selling,” says Nancy Nardin, founder and...
Fahad HSep 25, 20182 min readSalesforce, Apple partner to spur mobile enterprise developmentstrategic partnership that will provide new tools for Salesforce developers, including its first mobile SDK, and developer training to...
Fahad HJun 6, 20181 min readBrainshark launches AI-powered analysis of sales reps’ self-assessment videosThe problem, Senior Product Manager Mark Yacovone told me, was that Brainshark’s client companies said reps weren’t getting feedback fast...
Fahad HMay 3, 20181 min read6 ways ABM turns classical lead scoring on its headAnd while ABM can benefit from many of the tools in your total martech stack, to get the most out of what you have at your disposal, it’s...
Fahad HMay 2, 20181 min readHere’s why Radius and Leadspace decided to combineDarius Shirazi and Doug Bewsher Radius and Leadspace have both specialized in B2B predictive lead scoring, where various data signals...
Fahad HMar 2, 20181 min readZoho unveils the ‘first bot for CRM,’ plus a new ‘serverless’ infrastructure serviceZoho offers an expansive suite of tools for businesses, covering sales, marketing, customer support, finance and other necessities. This...
Fahad HJan 31, 20181 min readConversica expands channels, markets with Intelligens acquisitionThis week, AI conversational firm Conversica is expanding its channels and its market with the acquisition of Santiago, Chile-based...
Fahad HNov 13, 20171 min readDrift unveils a chat window that knows when your account is visiting the siteWhen someone from a targeted account visits your website, Demandbase and other vendors can direct on-site ads, targeted content or...
Fahad HSep 20, 20171 min readSalesforce launches 3 new Einstein-powered enhancements for Sales CloudSalesforce’s Einstein mascot Salesforce is making its Einstein layer of artificial intelligence earn his keep, according to this week’s...
Fahad HSep 5, 20172 min readThe new attribution challenge: Understanding how marketing and sales work togetherbiggest challenges marketers face. I’ve experienced this firsthand in my role as VP of marketing at AdRoll; I’m responsible for reporting...
