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nevodka / Shutterstock.com According to reports this morning, the final price Verizon has agreed to pay for Yahoo is $350 million less...

From Marketing Land: Amazon matches Walmart, drops free shipping minimum to $35 Feb 20, 2017 by Matt McGee Move comes a year after the...

From Marketing Land: YouTube’s unskippable 30-second video ads will sunset next year Feb 17, 2017 by Ginny Marvin Shorter ads will be...

Imagine you’re watching a scary trailer for the latest big Hollywood horror movie on your smartphone. It’s dark. Rain is pouring down....

It may be time to get agile. More than 90 percent of marketers who have adopted agile marketing say it has improved their speed to market...

From Marketing Land: Now you can shop with Google Home — just like on Amazon Echo Feb 16, 2017 by Greg Sterling Shopping and delivery...

CMO audit series is based on what we see as the six true drivers of growth in today’s marketing landscape: customer journey, technology,...

According to Bloomberg, Verizon is close to a renegotiated deal for Yahoo, which would bring the price down $250 million. That’s quite a...

From Marketing Land: Growing your agency with retainer-based relationships Feb 15, 2017 by Digital Marketing Depot Uncover some of the...

Speakers make the conference. And with over 100 experts presenting, sharing and networking, you’re going to love meeting them at SMX...

From Marketing Land: New for 2017 — Enterprise SEO Platforms: A Marketer’s Guide Feb 14, 2017 by Digital Marketing Depot “Enterprise SEO...

Marketing technology is growing rapidly and the magnitude of the next MarTech conference (San Francisco, May 9-11) keeps pace. This event...

Personalization in marketing has as many meanings as companies that employ it. The thing is, there are almost no wrong answers to the...

Join martech expert Matt Heinz and Act-On’s senior director of marketing services and operations, Linda West, as they discuss the...

From Marketing Land: Report: Facebook activity dwindles in 2016, influencer marketing is up Feb 13, 2017 by Tamar Weinberg Mavrck has...

From Marketing Land: [Podcast] Marketing Land Live #44: A Super Bowl / Hashtag Bowl recap with Brandwatch CMO Will McInnes Feb 10, 2017...

Super Bowl LI is in the books, and from a marketing perspective, it’ll be remembered as the event where several brands went political...

Yelp beat Q4 2016 analyst consensus expectations for both revenues and earnings per share yesterday. The company announced revenues of...

MarTech returns to the San Francisco Hilton May 9–11. This year’s expanded edition features eight tracks on topics at the intersection of...