Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

There was a time when an agency would do everything for its clients. We’re talking soup to nuts. The agency of record would handle all...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

One of the great privileges of my job is the opportunity to meet smart CMOs and growth marketers on a regular basis and hear what they...

Searching on Microsoft’s Bing search engine for the Firefox or Chrome browsers? Microsoft thinks you’d be better off using its own Edge...

If buying a person a beer is a good way to foster a friendship, Heineken is angling to make a lot of friends — Facebook friends, that is....

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

We are pleased to announce that the official app for reading and sharing all of the news we post daily on Marketing Land is now available...

As brands go, it’s hard to top Apple. Apple’s brand is clear and identifiable and inspires fierce loyalty. It’s both aspirational and...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

There have been multiple Google logo changes in the company’s nearly 20-year history, and today Google is introducing the latest one. The...

Sensing an opportunity if the European Commission (EC) decides Google abused its market position in shopping search, a European law firm...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

In many organizations, the line between sales and marketing staff is solidly drawn. Marketing teams take care of getting the word out...

It’s no surprise that significant changes are afoot at Lands’ End. The venerable catalog and online retailer, whose brand has been...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...

It’s Friday, so Mark the CMO, Fiona the CFO and Shell, a representative of their agency, end the day by heading to happy hour. The casual...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...