Marketing Day: Walmart’s e-commerce growth, a Snapchat guide & YouTube audits
From Marketing Land: [Reminder] Live Webinar–Tips for better brand/agency creative collaboration Feb 21, 2017 by Digital Marketing Depot ...
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Time is running out to score the deepest discounts to MarTech San Francisco
MarTech rates increase at the end of this week. Register now and save $400 off on-site rates. See below for details on all you get at...
With renegotiation complete, Verizon to pay $350 million less for Yahoo
nevodka / Shutterstock.com According to reports this morning, the final price Verizon has agreed to pay for Yahoo is $350 million less...
Marketing Day: Amazon news, Mark Zuckerberg’s manifesto & Snap Spectacles
From Marketing Land: Amazon matches Walmart, drops free shipping minimum to $35 Feb 20, 2017 by Matt McGee Move comes a year after the...
Marketing Day: YouTube ad announcement, Barnes & Noble College CMO interview & more
From Marketing Land: YouTube’s unskippable 30-second video ads will sunset next year Feb 17, 2017 by Ginny Marvin Shorter ads will be...
[Podcast] Marketing Land Live #45: What are haptic ads with Josh Stivers of Immersion
Imagine you’re watching a scary trailer for the latest big Hollywood horror movie on your smartphone. It’s dark. Rain is pouring down....
Intro to Agile Marketing: Work faster and smarter by changing how you work
It may be time to get agile. More than 90 percent of marketers who have adopted agile marketing say it has improved their speed to market...
Marketing Day: Shopping with Google Home, keyword analysis & Verizon-Yahoo deal
From Marketing Land: Now you can shop with Google Home — just like on Amazon Echo Feb 16, 2017 by Greg Sterling Shopping and delivery...
CMO audit series Part 1: Customer journey — the greatest strategic need
CMO audit series is based on what we see as the six true drivers of growth in today’s marketing landscape: customer journey, technology,...
Verizon-Yahoo deal closing said to be close after $250 million price discount
According to Bloomberg, Verizon is close to a renegotiated deal for Yahoo, which would bring the price down $250 million. That’s quite a...
Marketing Day: Top 10 video creators, Facebook Shoppable Feed ads & more
From Marketing Land: Growing your agency with retainer-based relationships Feb 15, 2017 by Digital Marketing Depot Uncover some of the...
You’ll love the SMX West speaker lineup
Speakers make the conference. And with over 100 experts presenting, sharing and networking, you’re going to love meeting them at SMX...
Marketing Day: Facebook turns up the noise, 2017 Hashtag Bowl winners & more
From Marketing Land: New for 2017 — Enterprise SEO Platforms: A Marketer’s Guide Feb 14, 2017 by Digital Marketing Depot “Enterprise SEO...
179 reasons to attend MarTech San Francisco – rates increase next week!
Marketing technology is growing rapidly and the magnitude of the next MarTech conference (San Francisco, May 9-11) keeps pace. This event...
4 ways to grow your return on personalization
Personalization in marketing has as many meanings as companies that employ it. The thing is, there are almost no wrong answers to the...
Build Your Ultimate Martech Stack
Join martech expert Matt Heinz and Act-On’s senior director of marketing services and operations, Linda West, as they discuss the...
Marketing Day: Facebook activity report, user generated content & AI-based marketing tools
From Marketing Land: Report: Facebook activity dwindles in 2016, influencer marketing is up Feb 13, 2017 by Tamar Weinberg Mavrck has...
Marketing Day: Top 10 YouTube ads, Hootsuite buys AdEspresso & Facebook audits itself
From Marketing Land: [Podcast] Marketing Land Live #44: A Super Bowl / Hashtag Bowl recap with Brandwatch CMO Will McInnes Feb 10, 2017...
[Podcast] Marketing Land Live #44: A Super Bowl / Hashtag Bowl recap with Brandwatch CMO Will McInne
Super Bowl LI is in the books, and from a marketing perspective, it’ll be remembered as the event where several brands went political...
Yelp Q4: earnings beat expectations, but guidance disappoints investors
Yelp beat Q4 2016 analyst consensus expectations for both revenues and earnings per share yesterday. The company announced revenues of...
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