But do you love me? A brand intimacy agency ranks brands based on emotional connections to consumers
Everyone has a favorite coffee brand, or maybe a tech brand they are forever tied to — standing in line to buy the latest gadget at every...
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Marketing Day: Chatbots in the consumer search experience, Facebook news & email deliverability
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Chrome ad blocking, Google extends olive branch to publishers & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: AdWords copywriting hacks, an interview with ESL’s CMO & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
ESL’s CMO focuses brand refresh on the esports company’s compelling founding story
“I started my career in 1999 as a product manager at Telecel, which was a private telecommunications provider in Portugal,” says Samwell....
Marketing Day: USA Today Network’s VR ad studio head, Holiday marketing prep & the GDPR
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Facebook video metrics, affiliate marketing strategies & canonical tags
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: TV analytics, conversational UI & online holiday retail sales forecasts
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
CMO audit series, Part 5: The rise of digital assistants
Tough to know where to look on that page, right? Lots of words, lots of nav options, and if you’re not looking for audio equipment, not...
Marketing Day: AI myths, Spotify’s self-serve ad platform & Vimeo gets live streaming
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
All-new MarTech Today guide: Enterprise Digital Personalization Tools
MarTech Today’s “Enterprise Digital Personalization Tools: A Marketer’s Guide” examines the market for digital personalization tools and...
Marketing Day: Facebook Messenger news, Google’s latest anti-fraud initiatives & YouTube
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Keys to Driving Webinar Registration and Attendance
Join ON24 VP of Content Marketing Mark Bornstein as he provides the best practices and secrets that have helped companies build their...
Marketing Day: Google My Business, AI for link building & Instagram’s 2M monthly advertis
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Social media ad fatigue, programmatic TV & holiday email subject lines
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Fandango movie suggestions via Messenger, Facebook ad news & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Mobile wallets, Microsoft joins Coalition for Better Ads & Snapchat Creative Par
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
Marketing Day: Pinterest’s branded-content program, 5 futuristic ad channels & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
5 futuristic advertising channels and the first rule of advertising dynamics
several hundred ads a day (PDF) as they peruse the internet, watch TV or consume other ad-supported media. Surprisingly, this number has...
Marketing Day: AdWords competitive analysis, micro-moments & Facebook ad targeting news
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From...
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