Fahad HMar 21, 20181 min readBarometric unveils its attribution service for snail mailSnail mail is the oldest living relative of direct marketing, but it has been the last to receive the same kind of measurement attention...
Fahad HMar 21, 20181 min readBarometric unveils its attribution service for snail mailSnail mail is the oldest living relative of direct marketing, but it has been the last to receive the same kind of measurement attention...
Fahad HMar 20, 20181 min readWhat does artificial intelligence mean for marketing agencies?While the creative process itself is unlikely to be wholly automated by machines, many agencies are aware that some elements of their...
Fahad HMar 20, 20181 min readWhat does artificial intelligence mean for marketing agencies?While the creative process itself is unlikely to be wholly automated by machines, many agencies are aware that some elements of their...
Fahad HMar 20, 20181 min readDigitalBits launches open-source blockchain-based marketplace for loyalty pointsAll those points and rewards that consumers have accrued with credit cards, air miles programs and coffee shop purchases might become...
Fahad HMar 20, 20181 min readDigitalBits launches open-source blockchain-based marketplace for loyalty pointsAll those points and rewards that consumers have accrued with credit cards, air miles programs and coffee shop purchases might become...
Fahad HMar 19, 20181 min readObjection.co’s Sparky bot/service finds reasons why bad reviews should be taken downOnline reviews can make or break a small company, which is why their marketers often keep a close eye on them. LA-based startup...
Fahad HMar 19, 20181 min readObjection.co’s Sparky bot/service finds reasons why bad reviews should be taken downOnline reviews can make or break a small company, which is why their marketers often keep a close eye on them. LA-based startup...
Fahad HMar 19, 20181 min readDatavizVR rebrands as 3Data, adds new features to its VR data visualization toolNow, after a successful two-year run with VR data visualization app DatavizVR, the duo is looking to expand its capabilities with a...
Fahad HMar 19, 20181 min readDatavizVR rebrands as 3Data, adds new features to its VR data visualization toolNow, after a successful two-year run with VR data visualization app DatavizVR, the duo is looking to expand its capabilities with a...
Fahad HMar 19, 20184 min readFacebook suspends Cambridge Analytica, firm that exploited its data to support Trump election effortIn 2010 Facebook CEO Mark Zuckerberg famously quipped that privacy, as a social norm, was dead. He was probably right but not in the way...
Fahad HMar 19, 20184 min readFacebook suspends Cambridge Analytica, firm that exploited its data to support Trump election effortIn 2010 Facebook CEO Mark Zuckerberg famously quipped that privacy, as a social norm, was dead. He was probably right but not in the way...
Fahad HMar 16, 20181 min readPublishers’ trade association on IAB’s proposed framework for GDPR: ‘A non-starter’A second publisher-side advocate has come out against the Interactive Advertising Bureau (IAB)’s proposed consent framework. Jason Kint...
Fahad HMar 16, 20181 min readPublishers’ trade association on IAB’s proposed framework for GDPR: ‘A non-starter’A second publisher-side advocate has come out against the Interactive Advertising Bureau (IAB)’s proposed consent framework. Jason Kint...
Fahad HMar 16, 20181 min readDatorama’s new LiteConnect automatically generates an interactive dashboard for standalone dataDatorama’s platform helps marketers make sense of diverse data, providing unified insights across different data feeds from a campaign —...
Fahad HMar 16, 20181 min readDatorama’s new LiteConnect automatically generates an interactive dashboard for standalone dataDatorama’s platform helps marketers make sense of diverse data, providing unified insights across different data feeds from a campaign —...
Fahad HMar 15, 20181 min readPageFair on IAB consent framework: ‘Violates GDPR’Last week, the Interactive Advertising Bureau (IAB) released a draft version of a General Data Protection Regulation (GDPR)-friendly...
Fahad HMar 15, 20181 min readPageFair on IAB consent framework: ‘Violates GDPR’Last week, the Interactive Advertising Bureau (IAB) released a draft version of a General Data Protection Regulation (GDPR)-friendly...
Fahad HMar 15, 20181 min readSRAX readies its BIG platform so users can make money from their dataUser data, which has become very valuable for advertisers and publishers, may now become valuable to the one remaining stakeholder. That...
Fahad HMar 15, 20181 min readSRAX readies its BIG platform so users can make money from their dataUser data, which has become very valuable for advertisers and publishers, may now become valuable to the one remaining stakeholder. That...
