Yahoo announced $1.24 billion in revenue for its Q2 2015 earnings report today, up 15 percent year-over-year.
While the company posted a net loss of $22 million, CEO Marissa Mayer said she was “extremely pleased” with Yahoo’s Q2 earnings, noting the company had achieved its most substantial revenue growth in nearly nine years and its most substantial display business growth since 2010.
“Our Mavens investment businesses across mobile, video, native and social grew to nearly $400 million in revenue this quarter,” said Mayer in the release announcing Yahoo’s quarterly earnings. “Yahoo’s transformation continues to make great progress.”
“Yahoo’s transformation continues to make great progress.” –Yahoo CEO Marissa Mayer
Up $150 million over last year’s figures, Yahoo’s Mavens revenue (representing its mobile, video, native and social business) accounted for 35 percent of the company’s traffic-driven revenue earned during the second quarter — reaching $399 million.
At $415 million, Yahoo said its mobile revenue represented 22 percent of its traffic-driven revenue in Q2 2015.
Total search revenue reached $920 million, and display revenue climbed to $500 million — both up 15 percent year-over-year.
According to Yahoo, the number of ads it sold during Q2 2015 was up nine percent over the ads sold in Q2 2014, with price-per-ad increasing approximately 10 percent.
Yahoo Q2 2015 Revenue Highlights
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