Here’s our recap of what happened in marketing technology as reported on Marketing Land and other places across the web.
From Marketing Land:
Startup BetterBrand unveils its marketing platform for chat apps Apr 8, 2016 by Barry Levine London-based company offers an editor for a predefined, keyword-responsive chat conversation that can be deployed across supported apps.
Facebook rolling out new mobile search filters on iOS Apr 8, 2016 by Matt McGee Separate from this week’s live video news, Facebook’s iOS app is now giving users several filters to get more precise search results.
Taboola will now be packaged with Disqus Apr 8, 2016 by Barry Levine The content discovery platform can expand beyond its thousands of publisher sites to the millions serviced by the commenting platform.
Visual analysis of AdWords data: a primer Apr 8, 2016 by David Fothergill Columnist David Fothergill shows how data visualization can unlock insights about AdWords performance you may not have gleaned otherwise.
From Around The Web:
WordPress Plays a Key Role in Improving Reviews and Ratings, www.ducttapemarketing.com
Facebook will announce chatbot and live chat APIs at F8, techcrunch.com
NEW Pinterest Targeting Reveal (Major) #Shopping Intent, www.aimclearblog.com
What is WeChat? A guide for brands and publishers, digiday.com
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