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Writer's pictureFahad H

MarTech Today: Facebook’s news AI, Google’s AMP viewer & Feed Rules for Google Merc

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Here’s our recap of what happened in marketing technology, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. Facebook’s humanless sifting of trending news suggests some AI needs supervision Sep 9, 2016 by Barry Levine As AI suits up for self-driving marketing platforms, the Facebook experience may outline some boundaries.

  2. Google’s AMP Viewer: the Tinder UX for content? Sep 9, 2016 by Barb Palser Google’s hosted AMP viewer takes the risk — and commitment — out of clicking a mobile search result. Contributor Barb Palser discusses what this will mean for publishers.

  3. Tips for when and how to use Feed Rules in Google Merchant Center Sep 9, 2016 by Ginny Marvin With more functionality now available in Feed Rules, here is a look at how some marketers have been using them to improve Google Shopping campaign performance.

From Around The Web:

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