Here’s our recap of what happened in online marketing today, as reported on
Marketing Land and other places across the web.
From Marketing Land:
Facebook is letting 5 publishers test headlines, images, copy in organic posts Aug 29, 2018 by Amy Gesenhues The company says it wants to provide publishers with more visibility into how their organic content is performing.
Don’t take it from us. Here’s what SMX attendees say! Aug 29, 2018 by Marketing Land Attending a conference is an investment. You expect sessions, keynotes and clinics that unearth tactical nuggets you’ll implement to launch or improve your marketing efforts. Search Marketing Expo – SMX® East is an intense, 2-day search marketing deep dive. You’ll learn brand-safe, actionable tactics from leading SEO and SEM experts.
This SEO nerd says its OK to ask for links Aug 29, 2018 by Andrew Dennis Contributor Andrew Dennis shares recent tweets made by Google public Search Liaison Danny Sullivan and looks at how they’ve helped SEOs get a better understanding of what’s OK when it comes to link building.
Are social platforms finally growing a conscience? Aug 29, 2018 by Laura Collins Contributor Laura Collins examines changes being made by social media platforms to improve both the user and advertiser experience.
Instagram fights back against fake accounts & bad actors with new safety tools Aug 29, 2018 by Amy Gesenhues Accounts with large audiences will soon have ‘About this Account’ information that publicly lists the date the account was created, ads it is running and more.
Take our Amazon advertising survey — Enter to win a ticket to SMX Aug 29, 2018 by Ginny Marvin Tell us how you or your clients are approaching Amazon’s advertising offerings in our brief survey.
Facebook opens up its ads pixel to a limited number of Groups Aug 29, 2018 by Amy Gesenhues Only a small number of Groups have access to Facebook pixel right now, but a broader rollout is planned in the coming weeks.
Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:
IBM’s Michael Trapani: AI may never understand a great meal, but it understands performance Aug 29, 2018 by Barry Levine Previewing his MarTech Conference presentation, Trapani sees AI not as a team leader, but as a team specialist.
Online Marketing News From Around The Web:
11 of the Best Mind Mapping Software to Brainstorm Better Ideas, Hubspot
4 Steps to Scaled Agile Marketing, Marketing Insider Group
Newsletter Examples: How to Craft Irresistible Newsletter Content, AWeber
Run a video brand campaign that generates leads, Think With Google
The Case Against Net Promoter Score, Post Funnel
Where is Amazon Headed? A Quick Synopsis from the Q2 Earnings Report, Seer Interactive
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