Best Practices for Implementing & Optimizing Marketing Automation Technology

Marketing, and the way brands engage with their customers, is changing every aspect of business today. Marketing automation – the tools that enable marketing and sales organizations to scale and personalize their campaigns – is at the center of this digital transformation. But marketing automation is much more than just software. Marketing automation is a strategy.

Join Adobe’s Adrienne Whitten and Lizzy Ragno as they explain how marketing automation strategies can drive improvements in lead management, customer relationships and bottom-line results. We’ll share best practices for choosing and using marketing automation tools to empower your organization to join the digital revolution and not be left behind.

Register now for “Best Practices for Implementing & Optimizing Marketing Automation Technology.”