Ron Burgundy is showing up everywhere in anticipation of Anchorman 2’s December 18 release. Last weekend, Will Ferrell’s Anchorman 2 character visited the news desk of a local newscast in Bismarck, North Dakota, and on Monday night he made an appearance in Winnipeg to cover Roar of the Rings, Canada’s biggest curling event of the season.
After declaring Winnipeg, “The Paris of Canada,” Burgundy showed up in an ESPN video on Monday, interviewing Peyton Manning to promote his and Anchorman 2 cohort Champ Kind’s appearance this Thursday night on SportsCenter.
Adweek claims Anchorman 2 promotions are, “Changing the way movies are marketed,” but we were curious just how viral the Anchorman 2 ads have become. We asked video marketing firm Unruly to assemble a list of the top 20 most shared Ron Burgundy video ads, and here’s what we found:
1. Ron Burgundy’s “Anchorman” Announcement – CONAN on TBS
991,659 shares and 5,585,132 views
2. Official Anchorman 2 Trailer
575,903 shares and 8,463,784 views)
3. Anchorman 2 Official Teaser Trailer#2
229,758 shares and 6,892,794 views
4. Anchorman 2 Teaser Trailer 2 [HD]: Ron Burgundy, “Did You Miss My Hot Breath In Your Ear?”
206,352 shares and 2,019,061 views
5. Anchorman 2: The Legend Continues Trailer #2
185,772 shares and 4,532,346 views
6. Dodge Durango | Ron Burgundy | “Gumball Machine”
76,543 shares and 1,420,712 views
7. ANCHORMAN 2: THE LEGEND CONTINUES – Official Trailer – United Kingdom
72,914 shares and 925,031 views
8. Ron Burgundy Sings Mayor Rob Ford’s Campaign Song – CONAN on TBS
68,024 shares and 1,478,239 views
9. Dodge Durango | Ron Burgundy | “Staring Contest”
40,015 shares and 2,602,880 views
10. Dodge Durango | Ron Burgundy | “It Comes Standard”
35,792 shares and 3,672,471 views
11. Anchorman: The Legend Continues – Ron Burgundy Australian Election Message
32,027 shares and 607,751 views
12. Ron Burgundy on Love/Hate series finale in Ireland
29,461 shares and 495,723 views
13. Dodge Durango | Ron Burgundy | “Ballroom Dancers”
25,664 shares and 1,906,872 views
14. Ron Burgundy on the Late Late Toy Show 2013
23,320 shares and 267,184 videos
15. ANCHORMAN 2: THE LEGEND CONTINUES – Official Trailer – Ireland
19,707 shares and 348,130 views
16. ANCHORMAN 2 – “Afternoon Delight” at Sydney’s Premiere
17,339 shares and 335,943 views
17. Dodge Durango | Ron Burgundy | “Ride”
17,249 shares and 1,143,846 views
18. Ron Burgundy Melbourne Cup message – Anchorman 2: The Legend Continues
9,523 shares and 374,385 views
19. Ron Burgundy On British Halloween
8,807 shares and 305,402 views
20. Dodge Durango | Ron Burgundy | “Elegance in Driving”
4,994 shares and 314,691 views
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