Fahad HJan 7, 20142 min readWhat’s Yahoo? Mayer Says “Search, Communications, Digital Magazines & Video”It’s been a question that’s haunted three Yahoo CEOs when asked in recent years: “What’s Yahoo.” Today, during her CES keynote, Yahoo CEO...
Fahad HJan 7, 20141 min readMarissa Mayer CES Keynote: Yahoo To Power Native Ads For Tumblr, Yahoo Audience Ads & MoreIn her keynote address at CES in Las Vegas today, Yahoo CEO Marissa Mayer — with help from various Yahoos — announced new native ads for...
Fahad HJan 7, 20141 min readMarissa Mayer CES Keynote: Yahoo To Power Native Ads For Tumblr, Yahoo Audience Ads & MoreIn her keynote address at CES in Las Vegas today, Yahoo CEO Marissa Mayer — with help from various Yahoos — announced new native ads for...
Fahad HDec 16, 20131 min readYahoo Expands Programmatic Capabilities With New DSP Partnershipsannounced it is expanding access to new programmatic buying capabilities for its display inventory. MediaMath, DoubleClick Bid Manager...
Fahad HDec 16, 20131 min readYahoo Expands Programmatic Capabilities With New DSP Partnershipsannounced it is expanding access to new programmatic buying capabilities for its display inventory. MediaMath, DoubleClick Bid Manager...
Fahad HNov 22, 20131 min readReport: Katie Couric Exits $40 Million Deal With ABC For YahooRoughly a month ago, Mayer poached long-standing New York Times columnist David Pogue to help boost and build out new technology news...
Fahad HNov 22, 20131 min readReport: Katie Couric Exits $40 Million Deal With ABC For YahooRoughly a month ago, Mayer poached long-standing New York Times columnist David Pogue to help boost and build out new technology news...
Fahad HNov 13, 20131 min readYahoo Is About To Do A Garage Sale For 100+ Unused DomainsYahoo found some unwanted and unused goods, and is putting them up for auction. The big difference in Yahoo’s garage sale is that it’s...
Fahad HNov 13, 20131 min readYahoo Is About To Do A Garage Sale For 100+ Unused DomainsYahoo found some unwanted and unused goods, and is putting them up for auction. The big difference in Yahoo’s garage sale is that it’s...
Fahad HNov 11, 20131 min readYahoo Inks Video Content And Ad Targeting Deal With StarcomIn addition to Yahoo’s data and development resources, Starcom will also receive exclusive measurement and reporting on the video units,...
Fahad HNov 11, 20131 min readYahoo Inks Video Content And Ad Targeting Deal With StarcomIn addition to Yahoo’s data and development resources, Starcom will also receive exclusive measurement and reporting on the video units,...
Fahad HOct 15, 20131 min readMayer: Yahoo Passes 800M Users & Has “Erased Two Years Of Traffic Declines”Yahoo CEO Marissa Mayer revealed the traffic stats during today’s Q3 earnings call, saying that Yahoo’s “product sprint and increased...
Fahad HOct 15, 20131 min readMayer: Yahoo Passes 800M Users & Has “Erased Two Years Of Traffic Declines”Yahoo CEO Marissa Mayer revealed the traffic stats during today’s Q3 earnings call, saying that Yahoo’s “product sprint and increased...
Fahad HSep 19, 20131 min readPromise To Make The New “My Yahoo” Your Home Page, Get Retweeted By CEO Marissa MayerPromise to switch to the “My Yahoo” personalized home page — which got a facelift today — and you might get a retweet from CEO Marissa...
Fahad HSep 19, 20131 min readPromise To Make The New “My Yahoo” Your Home Page, Get Retweeted By CEO Marissa MayerPromise to switch to the “My Yahoo” personalized home page — which got a facelift today — and you might get a retweet from CEO Marissa...
Fahad HSep 18, 20136 min readHow Did Yahoo Regain Number One Status In The US? Turns Out, No One’s SureYahoo was the top network for unique visitors in the United States, edging out Google. What caused this reversal? After doing some...
Fahad HSep 18, 20136 min readHow Did Yahoo Regain Number One Status In The US? Turns Out, No One’s SureYahoo was the top network for unique visitors in the United States, edging out Google. What caused this reversal? After doing some...
Fahad HSep 16, 20131 min readSocial Analysis Firm DataShift Lands Real-Time Tumblr Data Streamfew tactical maneuvers since being purchased by Yahoo! in May. Today they’ve solidified a deal with DataShift, a data analysis &...
Fahad HSep 16, 20131 min readSocial Analysis Firm DataShift Lands Real-Time Tumblr Data Streamfew tactical maneuvers since being purchased by Yahoo! in May. Today they’ve solidified a deal with DataShift, a data analysis &...
Fahad HSep 6, 20131 min readYahoo Issues First Transparency Report, Shows 42% Of All Data Requests From U.S.issued its first transparency report and, not surprisingly, it shows that the U.S. is the source of more governmental requests than any...
