In a deal announced this week, the company will rely on TubeMogul’s software to plan, buy and serve digital video ads programmatically....

In a deal announced this week, the company will rely on TubeMogul’s software to plan, buy and serve digital video ads programmatically....

Last year, Oreo had its big moment “newsjacking” the Super Bowl, crashing in with a tweet about the event that won the buzz even though...

Last year, Oreo had its big moment “newsjacking” the Super Bowl, crashing in with a tweet about the event that won the buzz even though...

I’m blaming Oreo. When Super Bowl XLVIII kicks off on February 2nd, brands big and small are going to be watching the game like hawks (no...

I’m blaming Oreo. When Super Bowl XLVIII kicks off on February 2nd, brands big and small are going to be watching the game like hawks (no...

viral tweet during the Super Bowl, and the cookie-maker seems to be hoping to end the year with another touchdown — this one in the form...

viral tweet during the Super Bowl, and the cookie-maker seems to be hoping to end the year with another touchdown — this one in the form...

The new Xbox One game console from Microsoft officially becomes available in only a few hours, and the folks running the Xbox Twitter...

The new Xbox One game console from Microsoft officially becomes available in only a few hours, and the folks running the Xbox Twitter...

Thanks to super-fast reactions, at least three brands were able to “newsjack” the power outage that hit the Super Bowl early in the third...

Thanks to super-fast reactions, at least three brands were able to “newsjack” the power outage that hit the Super Bowl early in the third...