Fahad HSep 15, 20154 min readHow to build and structure your sales teamThe traditional SaaS sales team structure is built on outbound sales — an approach that requires salespeople to pursue leads that are...
Fahad HApr 20, 20154 min readPlug.dj drops the right tune with in-app messagesIt can be incredibly hard to scale the core values that underpin an online community without having to throw resources at the problem....
Fahad HFeb 2, 20155 min readYour B2B SaaS sales strategy should be driven by customer sizeConsumer products have always put the user experience above all else and now the same is happening in B2B software. It’s time our SaaS...
Fahad HJan 7, 20155 min readMeaningful growth vs metric manipulationWhat gets measured gets done, no matter the cost. But there is a genuine danger in reducing product onboarding and design to an exercise...
Fahad HAug 19, 20143 min readGrowth hacking is bullshitStep 1: Build a product. Step 2: Release a product. Step 3: Growth Hack your way to success. It all smells too strongly of a “get rich...
Fahad HJul 4, 20145 min readHow to overcome the startup growth plateauEvery startup hits a plateau at some point. At CloudSponge, we hit ours after four years, when we noticed our growth and churn began to...
Fahad HJun 3, 20144 min readHow Baremetrics went from $0 to $14,000 per monthEight days. That’s how long it took Josh Pigford to build and launch the foundation of what, in six months, has turned in to a...
Fahad HOct 23, 20133 min readHow to Educate & Persuade CustomersThe most effective messages we see in Intercom either educate or persuade customers. Let’s talk about why they work. If you want users to...
Fahad HMay 28, 20134 min readHow Draft Grew Paying Customers by 200%As Nathan asked himself, “How can I reach my revenue goal for Draft?” it dawned on him that Intercom could help a lot, with very little...
Fahad HFeb 11, 20133 min readIf it’s important, don’t hack itGrowth hacking is a dirty world. Scraping websites and spamming activity feeds grows a business in the same way anorexia solves weight...
Fahad HJan 30, 20131 min readTwitter Now The Fastest Growing Global Social Platform, 21% Of The Internet Population Are Active UsAccording to a report from GlobalWebIndexOne Pinterest may have dominated U.S. Growth in 2012, but Twitter had the largest global growth....
Fahad HJan 30, 20131 min readTwitter Now The Fastest Growing Global Social Platform, 21% Of The Internet Population Are Active UsAccording to a report from GlobalWebIndexOne Pinterest may have dominated U.S. Growth in 2012, but Twitter had the largest global growth....
Fahad HJan 15, 20131 min readTwitter Now Partnering With 250 Carriers In 100 Countries To Help Bring Tweets To The MassesAccording to Bloomberg Twitter has now partnered with nearly 250 operators in 100 counties to help users read and post Tweets without...
Fahad HJan 15, 20131 min readTwitter Now Partnering With 250 Carriers In 100 Countries To Help Bring Tweets To The MassesAccording to Bloomberg Twitter has now partnered with nearly 250 operators in 100 counties to help users read and post Tweets without...
Fahad HDec 6, 20126 min readGoogle+ Hits 135 Million “In Stream” Users: The Growth Chart & Behind The NumbersAccording to new Google figures, Google+ now has 135 million active users, with 235 million active users when counting Google properties...
Fahad HDec 6, 20126 min readGoogle+ Hits 135 Million “In Stream” Users: The Growth Chart & Behind The NumbersAccording to new Google figures, Google+ now has 135 million active users, with 235 million active users when counting Google properties...
Fahad HDec 4, 20121 min readPinning The Competition: Pinterest’s Four-Digit Growth Is Tops Of 2012The big three sites (Facebook, Twitter, LinkedIn) are about to become the big four. Pinterest is here to stay and was the clear cut...
Fahad HDec 4, 20121 min readPinning The Competition: Pinterest’s Four-Digit Growth Is Tops Of 2012The big three sites (Facebook, Twitter, LinkedIn) are about to become the big four. Pinterest is here to stay and was the clear cut...
Fahad HOct 26, 20124 min readMeasuring Viral DistributionExplanations are explanations, promises are promises, diagrams are diagrams… but only performance is reality. Let’s look at how to...
Fahad HOct 25, 20123 min readDesigning for Viral DistributionAt some point every product owner ponders how to make it go viral, as a thought experiment if nothing more. The opportunities to create...
