Fahad HJun 4, 20151 min readNBC Stunt Promotes Stanley Cup Coverage By Surprising Hockey Fans With The Actual Stanley CupTo hype its coverage of the Stanley Cup playoffs, NBC Sports Network, with help from Stun Creative, orchestrated a faux focus group for...
Fahad HJun 3, 20151 min readBest YouTube Video Ad In Last 10 Years? Turkish Airlines “Kobe Vs Messi: The Selfie Shootout&#Originally released in December 2013, Turkish Airlines “Kobe Vs. Messi: The Selfie Shoutout” has been voted the favorite YouTube video ad...
Fahad HJun 3, 20151 min readBest YouTube Video Ad In Last 10 Years? Turkish Airlines “Kobe Vs Messi: The Selfie Shootout&#Originally released in December 2013, Turkish Airlines “Kobe Vs. Messi: The Selfie Shoutout” has been voted the favorite YouTube video ad...
Fahad HJun 2, 20151 min readInMobi And Rubicon Project Add Mobile Video Inventory To Native Ad ExchangeInMobi and Rubicon Project have added video inventory to the InMobi Exchange, which launched just last week as a hub buying for mobile...
Fahad HJun 2, 20151 min readInMobi And Rubicon Project Add Mobile Video Inventory To Native Ad ExchangeInMobi and Rubicon Project have added video inventory to the InMobi Exchange, which launched just last week as a hub buying for mobile...
Fahad HMay 30, 20154 min readThis Week in Content Marketing: Publisher Cuts Lead to Content Opportunities for BrandsPNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this week’s episode, Robert and I...
Fahad HMay 30, 20154 min readThis Week in Content Marketing: Publisher Cuts Lead to Content Opportunities for BrandsPNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this week’s episode, Robert and I...
Fahad HMay 29, 20156 min readDo Video Views Matter? CMOs Weigh In On The Video Marketing Metrics That CountWhat’s a video view worth these days? YouTube says 30-seconds, but Facebook counts a video view at the three-second mark. Just last...
Fahad HMay 29, 20156 min readDo Video Views Matter? CMOs Weigh In On The Video Marketing Metrics That CountWhat’s a video view worth these days? YouTube says 30-seconds, but Facebook counts a video view at the three-second mark. Just last...
Fahad HMay 28, 20152 min readTwitter Launches Auto Amplify To Simplify Creation & Purchase Of Video Clip AdsTwitter is making it easier for advertisers to tap into Amplify, its video clip focused ad product. Amplify is a two-year-old product...
Fahad HMay 28, 20152 min readTwitter Launches Auto Amplify To Simplify Creation & Purchase Of Video Clip AdsTwitter is making it easier for advertisers to tap into Amplify, its video clip focused ad product. Amplify is a two-year-old product...
Fahad HMay 27, 20152 min readCalifornia Milk Processors Target Hispanics With $2,000 Scholarship ContestWorking with Hispanic-focused agency Grupo Gallegos, the California Milk Processor Board has launched a bilingual Facebook contest called...
Fahad HMay 27, 20152 min readCalifornia Milk Processors Target Hispanics With $2,000 Scholarship ContestWorking with Hispanic-focused agency Grupo Gallegos, the California Milk Processor Board has launched a bilingual Facebook contest called...
Fahad HMay 22, 20151 min readThat Crazy Internet Meme Delta Safety Video Is On Its Way To 2 Million ViewsEven if you haven’t yet seen Delta’s new in-flight safety video, you’ve likely already seen parts of it. Working with Wieden + Kennedy...
Fahad HMay 22, 20151 min readThat Crazy Internet Meme Delta Safety Video Is On Its Way To 2 Million ViewsEven if you haven’t yet seen Delta’s new in-flight safety video, you’ve likely already seen parts of it. Working with Wieden + Kennedy...
Fahad HMay 22, 20154 min read7 Tips For Launching A Video Marketing StrategyBut how do you get started? I’ve seen businesses large and small stall their efforts before they even got off the ground simply because...
Fahad HMay 22, 20154 min read7 Tips For Launching A Video Marketing StrategyBut how do you get started? I’ve seen businesses large and small stall their efforts before they even got off the ground simply because...
Fahad HMay 21, 20152 min readRetailers, Google Shopping Ads Are Coming To YouTubeGoogle is launching an extension of product listing ads on YouTube with TrueView for Shopping ads on desktop and mobile. Google is...
Fahad HMay 21, 20152 min readRetailers, Google Shopping Ads Are Coming To YouTubeGoogle is launching an extension of product listing ads on YouTube with TrueView for Shopping ads on desktop and mobile. Google is...
Fahad HMay 19, 20154 min readHow One Company Scored 7 Cents A View With Twitter Promoted VideoSometimes you find the perfect fit. In denim and marketing campaigns. For Paige Denim, it happened with a successful Twitter Promoted...
