Fahad HJun 17, 20151 min readNexcare Bandages Video Campaign Asks Millennials “What Will Nexcare Nana Do Next?”Last year, 3M’s Nexcare bandages brand created a character called Nexcare Nana, an elderly, but enthusiastic and tough, stuntwoman and...
Fahad HJun 17, 20151 min readSourceKnowledge Introduces Engage, A New Performance-Based Programmatic Video Ad PlatformSourceKnowledge has announced its new, performance-based programmatic video ad platform called Engage. The new platform, SourceKnowledge...
Fahad HJun 17, 20151 min readSourceKnowledge Introduces Engage, A New Performance-Based Programmatic Video Ad PlatformSourceKnowledge has announced its new, performance-based programmatic video ad platform called Engage. The new platform, SourceKnowledge...
Fahad HJun 16, 20152 min readTwitter Introduces Autoplay Video; Will Only Charge For Ads 100% In View For 3 SecondsTaking dead aim at the lucrative market for video advertising, Twitter announced today that it will start serving autoplay video to its...
Fahad HJun 16, 20152 min readTwitter Introduces Autoplay Video; Will Only Charge For Ads 100% In View For 3 SecondsTaking dead aim at the lucrative market for video advertising, Twitter announced today that it will start serving autoplay video to its...
Fahad HJun 15, 20152 min readCoca-Cola Will Donate $1 For Every Social Media Share This #ReachUp Special Olympics Video ReceivesIn celebration of the return of the Special Olympics to the United States for the first time in 16 years, Coke, as Founding Partner of...
Fahad HJun 15, 20152 min readCoca-Cola Will Donate $1 For Every Social Media Share This #ReachUp Special Olympics Video ReceivesIn celebration of the return of the Special Olympics to the United States for the first time in 16 years, Coke, as Founding Partner of...
Fahad HJun 15, 20154 min readWhy Learnings From The ‘90s Banner Ad Still Apply TodayMobile, wearables, interactive TV and other sexy visions of the future are dominating industry headlines right now. However, if a...
Fahad HJun 15, 20154 min readWhy Learnings From The ‘90s Banner Ad Still Apply TodayMobile, wearables, interactive TV and other sexy visions of the future are dominating industry headlines right now. However, if a...
Fahad HJun 10, 20151 min readTop 10 YouTube Video Ads In May: Clash Of Clans & Boom Beach Leave Little Room For Other BrandsBig brands to make the list include Coca-Cola, Delta with its “The Internetest safety video on the Internet” (a spot which has earned...
Fahad HJun 10, 20151 min readTop 10 YouTube Video Ads In May: Clash Of Clans & Boom Beach Leave Little Room For Other BrandsBig brands to make the list include Coca-Cola, Delta with its “The Internetest safety video on the Internet” (a spot which has earned...
Fahad HJun 9, 20151 min readLED Light Brand Teams With Abby Wambach For Light Bulb Shootout VideoIn an effort timed to coincide with the FIFA Women’s World Cup tournament, LED light brand Cree has teamed with U.S. Women’s Soccer Team...
Fahad HJun 9, 20151 min readLED Light Brand Teams With Abby Wambach For Light Bulb Shootout VideoIn an effort timed to coincide with the FIFA Women’s World Cup tournament, LED light brand Cree has teamed with U.S. Women’s Soccer Team...
Fahad HJun 5, 20151 min readGoogle Brings YouTube Brand Lift Measurement To Mobile, Adds MetricsBloomua / Shutterstock.com A year in, Google is bringing its brand lift measurement solution for YouTube ads to mobile and expanding...
Fahad HJun 5, 20151 min readGoogle Brings YouTube Brand Lift Measurement To Mobile, Adds MetricsBloomua / Shutterstock.com A year in, Google is bringing its brand lift measurement solution for YouTube ads to mobile and expanding...
Fahad HJun 5, 20151 min readYahoo Opens Up To Third-Party Measurement For Fraud, ViewabilityYahoo said, this week, that it is now offering brands independent verification on display and video advertising for both viewability and...
Fahad HJun 5, 20151 min readYahoo Opens Up To Third-Party Measurement For Fraud, ViewabilityYahoo said, this week, that it is now offering brands independent verification on display and video advertising for both viewability and...
Fahad HJun 5, 20151 min readThis Lacoste Interactive Tennis Match Doubles As An E-commerce Clothing SiteIn February, Lacoste created a series of Instagram and Vine videos to introduce a new tennis racket and fashion line. This week, working...
Fahad HJun 5, 20151 min readThis Lacoste Interactive Tennis Match Doubles As An E-commerce Clothing SiteIn February, Lacoste created a series of Instagram and Vine videos to introduce a new tennis racket and fashion line. This week, working...
Fahad HJun 4, 20151 min readNBC Stunt Promotes Stanley Cup Coverage By Surprising Hockey Fans With The Actual Stanley CupTo hype its coverage of the Stanley Cup playoffs, NBC Sports Network, with help from Stun Creative, orchestrated a faux focus group for...
