
Samsung’s 6-second video spot ranks #1 on YouTube’s first bumper ad leaderboard
At the top of the list was a spot for Samsung’s Galaxy 8. Other US brands to make the list included Duracell, Sleep Number Mattress...

7 killer ad tips for YouTube & video
YouTube is incredibly popular; Alexa consistently ranks it as the second most trafficked site globally. Additionally, its content shows...

7 killer ad tips for YouTube & video
YouTube is incredibly popular; Alexa consistently ranks it as the second most trafficked site globally. Additionally, its content shows...

Facebook will tell brands where their ads appeared, ban certain content from carrying ads
Facebook is increasingly attaching brands’ ads to others’ content, including Instant Articles and videos. That leaves advertisers...

Facebook will tell brands where their ads appeared, ban certain content from carrying ads
Facebook is increasingly attaching brands’ ads to others’ content, including Instant Articles and videos. That leaves advertisers...

FAQ: Addressable TV & the convergence of digital video and TV ad buying
The line between TV and digital video is blurring. Increasingly, TV is becoming a digital ad buy, with the ability to automate...

FAQ: Addressable TV & the convergence of digital video and TV ad buying
The line between TV and digital video is blurring. Increasingly, TV is becoming a digital ad buy, with the ability to automate...

How media companies are creating episodic series for Instagram Stories
At the same time as Facebook and Snapchat are stocking up on original shows, media companies are independently producing episodic series...

How media companies are creating episodic series for Instagram Stories
At the same time as Facebook and Snapchat are stocking up on original shows, media companies are independently producing episodic series...

GroupM sheds light on its updated viewability standards for display & video ads
WPP’s GroupM, the world’s biggest media buyer, announced new, heightened standards for ad viewability last week and is now sharing more...

GroupM sheds light on its updated viewability standards for display & video ads
WPP’s GroupM, the world’s biggest media buyer, announced new, heightened standards for ad viewability last week and is now sharing more...

What YouTube’s upcoming swipe-next gesture may mean for advertisers
What if YouTube were able to swipe left on its brand-safety problem? Sometime “in the coming months,” YouTube will let people swipe from...

What YouTube’s upcoming swipe-next gesture may mean for advertisers
What if YouTube were able to swipe left on its brand-safety problem? Sometime “in the coming months,” YouTube will let people swipe from...

LinkedIn officially rolls out native video uploading worldwide, but not for businesses (yet)
Roughly a month after LinkedIn began testing a way for people to post native videos to its social network, the Microsoft-owned company is...

LinkedIn officially rolls out native video uploading worldwide, but not for businesses (yet)
Roughly a month after LinkedIn began testing a way for people to post native videos to its social network, the Microsoft-owned company is...

Facebook will penalize fake videos in latest news feed algorithm update
However you feel about videos that play automatically, clicking on what appears to be a video only to find out that it’s a hyperlinked...

Facebook will penalize fake videos in latest news feed algorithm update
However you feel about videos that play automatically, clicking on what appears to be a video only to find out that it’s a hyperlinked...

Facebook offers in-stream-only video ad buys as it looks to rival YouTube, TV
A week after Facebook revealed its upcoming video service, Watch, to compete against Google’s YouTube, as well as streaming and...

Facebook offers in-stream-only video ad buys as it looks to rival YouTube, TV
A week after Facebook revealed its upcoming video service, Watch, to compete against Google’s YouTube, as well as streaming and...
























