Samsung’s 6-second video spot ranks #1 on YouTube’s first bumper ad leaderboard
At the top of the list was a spot for Samsung’s Galaxy 8. Other US brands to make the list included Duracell, Sleep Number Mattress...
At the top of the list was a spot for Samsung’s Galaxy 8. Other US brands to make the list included Duracell, Sleep Number Mattress...
At the top of the list was a spot for Samsung’s Galaxy 8. Other US brands to make the list included Duracell, Sleep Number Mattress...
YouTube is incredibly popular; Alexa consistently ranks it as the second most trafficked site globally. Additionally, its content shows...
YouTube is incredibly popular; Alexa consistently ranks it as the second most trafficked site globally. Additionally, its content shows...
Facebook is increasingly attaching brands’ ads to others’ content, including Instant Articles and videos. That leaves advertisers...
Facebook is increasingly attaching brands’ ads to others’ content, including Instant Articles and videos. That leaves advertisers...
The line between TV and digital video is blurring. Increasingly, TV is becoming a digital ad buy, with the ability to automate...
The line between TV and digital video is blurring. Increasingly, TV is becoming a digital ad buy, with the ability to automate...
At the same time as Facebook and Snapchat are stocking up on original shows, media companies are independently producing episodic series...
At the same time as Facebook and Snapchat are stocking up on original shows, media companies are independently producing episodic series...
WPP’s GroupM, the world’s biggest media buyer, announced new, heightened standards for ad viewability last week and is now sharing more...
WPP’s GroupM, the world’s biggest media buyer, announced new, heightened standards for ad viewability last week and is now sharing more...
What if YouTube were able to swipe left on its brand-safety problem? Sometime “in the coming months,” YouTube will let people swipe from...
What if YouTube were able to swipe left on its brand-safety problem? Sometime “in the coming months,” YouTube will let people swipe from...
Roughly a month after LinkedIn began testing a way for people to post native videos to its social network, the Microsoft-owned company is...
Roughly a month after LinkedIn began testing a way for people to post native videos to its social network, the Microsoft-owned company is...
However you feel about videos that play automatically, clicking on what appears to be a video only to find out that it’s a hyperlinked...
However you feel about videos that play automatically, clicking on what appears to be a video only to find out that it’s a hyperlinked...
A week after Facebook revealed its upcoming video service, Watch, to compete against Google’s YouTube, as well as streaming and...
A week after Facebook revealed its upcoming video service, Watch, to compete against Google’s YouTube, as well as streaming and...