Tumblr’s “Sponsored Day” Ad Appears In User Dashboards For 24 Hours
Advertisers now have the ability to get bold with Tumblr ads. The new ad product, Sponsored Day, isn’t an overly flashy placement, but...
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Acura Targets Millennials With #ILX2016 Social Media-Based Music Campaign
To introduce the new 2016 ILX to millennials, Acura (working with Razorfish) collaborated with eight musical artists, each of whom...
Old Navy Introduces Spring Fashions With Tumblr Content And Yahoo Splash Ads
Old Navy has teamed with fashion stylists Emily Current and Meritt Elliott for a campaign called On The Road to promote the brand’s line...
VW Touts TDI Clean Diesel With ‘Golden Sisters’ Video Series On Tumblr
Working with Deutsch LA, VW is out with a series of videos, gifs and memes featuring YouTubers and Oprah Winfrey Network reality...
Tumblr Goes Long Form With New ‘Bloggy’ Update
It seems that longer form content is all the rage these days in social media. As less people make the choice to set-up their own websites...
NBC Will Push Super Bowl 2015 Commercials Straight To Tumblr
Fans of Super Bowl commercials — we know you’re out there — who want instant replay will be able to turn to Tumblr on Super Bowl Sunday....
Tumblr Is Rolling Out Its First Autoplay Video Ads Today
Advertising Age reports. Eleven brands, including The CW, Lexus, Unilever’s Axe, Universal Pictures, JCPenney and Hulu, are testing...
Tumblr Partners With Ditto Labs To Scan Photos For Brand Affinity
Tumblr, one of the most visual social media/microblogging networks, is making a move to help brands better understand what’s happening in...
Finding Tumblr’s Place In Your Social Strategy
credited with first using the term tumbleblogs to refer to short-form or microblogs in 2005. In the following year, a 20-year old David...
Tumblr Ads Can Now Run Across Yahoo Via Yahoo Gemini
In a sign of how Yahoo’s new mobile search and native ad marketplace, Yahoo Gemini, is becoming integral to the company’s ad growth...
Gigya Adds Tumblr To Its Share And Follow Button Options
Gigya, a leading social media login and plugin provider, announced today that it has added Tumblr share and follow buttons to its suite....
Report: Driven By EU Sales, iPhone Regains Share In Q1
data from Kantar Worldpanel ComTech, the iPhone has regained some market share with strong sales in Europe, Japan and Australia in the...
Curalate Adds Tumblr To Its Visual Analytics Platform
Continuing to extend its visual analytics platform, Curalate announced this week that it’s adding Tumblr metrics to the mix. Building...
Tumblr Partnership With Viacom Opens Door To MTV, Nickelodeon & Comedy Central
Tumblr sponsored posts earlier this year, the Yahoo-owned blogging platform has joined the growing list of social media sites making...
Tumblr Appoints “Director Of Media,” Has Twitter Envy
American Idol voting last night. Yahoo’s Tumblr also wants in on the action. Yesterday Yahoo announced that it had appointed Sima Sistani...
Yahoo Aims To Simplify Ad Buys With “Yahoo Advertising,” Brings Tumblr Into The Fold
Yahoo Food and Yahoo Tech sites. Yahoo Tech will be run by tech journalist David Pogue, who jumped from the New York Times to Yahoo in...
Pinterest Dominates Social Referrals, But Facebook Drives Higher Performance [Study]
A new study by Yieldbot, which sees over a 1.5 billion page views per month come through its publisher analytics platform, looks at the...
Social Analysis Firm DataShift Lands Real-Time Tumblr Data Stream
few tactical maneuvers since being purchased by Yahoo! in May. Today they’ve solidified a deal with DataShift, a data analysis &...
Study: How Big Brands Are Using Tumblr
While Tumblr now has over 100 million blogs, it is still the most overlooked social media network for brands. Currently, only 31% of the...
Tumblr Partners With Simply Measured To Give Brands Enterprise-Level Analytics
Marketers haven’t been without analytics for Tumblr: the platform itself offers users data though its Activity Pages, and Union Metrics...
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